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Alkor is the biggest retailer specialised in the distribution of beauty products across Russia.
The company operates more than 1000 stores in 200 cities, under the following banners:
- L’Etoile
- Bon Joli
- Sephora
Products in the personal care category such as cosmetics, fragrances, skincare, etc are available at Alkor.
Alkor entered a partnership with Sephora in 2003, which ended in 2010. The firm had set up various Sephora outlets in a few of its L’Étoile stores as part of the deal.
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