Ams Sourcing

AMS is an Amsterdam-based buying alliance which was established in 1988 in Switzerland. Its headquarters is based in Amsterdam, Netherlands. Presently, AMS Sourcing supplies products to over 15,200 stores, covering 21 countries. 

Currently, the business has offices in Switzerland and the Netherlands, however, the main office is located in Amsterdam. 

The shareholders and members of AMS are: Ahold Delhaize, Salling group, JMR, Kesko, ICA, Morrisons, Migros, Booker and Musgrave.

Furthermore, the enterprise has a buying team consisting of 40 analysis managers who perform efficient research to find the appropriate products required by the members of the alliance. 

The buying alliance gained recognition through the Gold Q award at the Wholesale Q awards in 2019. This award was specifically dedicated to its own brand Euro shopper. 

Additionally, the company provides a wide assortment of goods under the following categories (not limited to): 

• Sweet grocery: chocolates, cookies, tea, etc. 
• Savoury grocery: canned food, rice, biscuits, etc. 
• Frozen: meat, vegetables, ready meals, etc.
• Chilled & fresh: ready meals, meat, butter, etc
• Drinks: energy drinks, fruit juices, soft drinks, etc. 

Moreover, the alliance has developed its own brand which is known as Euro Shopper. The brand is composed of 300 food and non-food products such as coffee, chicken breasts, olive oil, etc. These products are sold at lower prices despite being of high quality. Besides, the private label is sold in 7 countries across Europe.

The firm also helps to develop its members’ private labels in various food and non-food categories. Furthermore, AMS Sourcing has acquired the necessary know-how as well as the marketing skills to help its members launch their brands successfully.

In regards to its certifications, the firm abides by strict food safety and quality standards, therefore all AMS suppliers must be certified by GFSI, BRC and BSCI.

Concerning sustainability, the firm is committed to build sustainable food supply chains which are beneficial for the environment. 

As of 2021, the business is looking for products in the personal care category such as vitamins, complements, hair care, hygiene and skincare. It is noteworthy that AMS sourcing prefers vitamins and complements in the effervescent format.