Fortuna

Fortuna-KOM is one of Bulgaria's largest FMCG import, marketing and distribution companies, founded in 1989 and headquartered in Sofia. The company operates as a national importer, wholesaler and distributor, sourcing fast-moving consumer goods from international manufacturers and brand owners and supplying them to retail, wholesale and other trade channels across Bulgaria.

Its central office and logistics hub in Sofia spans roughly 40,000 square meters and includes an in-house warehouse and logistics facility. Fortuna-KOM complements this headquarters with a network of regional offices and warehouses in nine additional Bulgarian cities — Plovdiv, Varna, Burgas, Ruse, Pleven, Stara Zagora, Veliko Tarnovo, Montana and Blagoevgrad — giving it nationwide distribution coverage. A fleet of more than 200 vehicles supports door-to-door delivery, and the company operates its own labeling, packaging and re-packaging equipment to adapt goods to client requirements.

As a buying organisation for the Bulgarian market, Fortuna-KOM sources and distributes a broad FMCG portfolio, including:

• Food & grocery: confectionery, snacks, fruit and vegetables, spices, herbs and seasonings, tea and coffee
• Beverages: juices, soft drinks, water
• Beauty & personal care products
• Home & care products

The company positions itself as a comprehensive route-to-market partner for international and local FMCG manufacturers seeking distribution reach in Bulgaria, leveraging its logistics infrastructure, trained sales and merchandising teams, and long-standing market leadership since its founding. Fortuna-KOM does not operate its own retail store network; its points of sale consist of its distribution centers and warehouses used to service wholesale, retail and other trade customers nationwide.