Joe & The Juice

Established in 2002 by Kaspar Basse, Joe & The Juice is a foodservice company which operates coffee shops and juice bars. Its headquarters is based in Copenhagen, Denmark. The company has operations in Europe, Asia, North America and Australia. 

Presently, the business operates 300 outlets across the world and an e-commerce platform as well. 

In the financial year 2021, Joe & The Juice achieved a turnover of € 160 million and currently employs more than 1,000 people. 

It is noteworthy that the company won the “Best Airport Coffee Shop of the Year” by FAB Awards in 2013 and 2014. 

Furthermore, the enterprise offers a wide variety of goods in the following categories: 

• Chilled & Fresh: sandwiches, snacks, desserts, etc. 
• Sweet grocery: coffee capsules. 
• Drinks: coffee and water. 

Joe & The Juice offers a range of organic and vegan products in its portfolio for consumers with specific food needs. 

Moreover, the foodservice developed its own brands under the following names: 

• Joe’s Nitro: A line of organic coffees. 
• Joe’s Organic: A line of organic espresso capsules. 
• Joe & The Juice: A line of Still and Sparkling water. 

In addition, the enterprise maintains the highest quality standards as its coffees are organic certified. 

Pertaining to its logistics solutions, the business partners with a courier service company to manage its deliveries. 

Furthermore, in 2022, the firm announced its expansion plans over the Middle East in Qatar, Dubai, Saudi Arabia, Kuwait, Bahrain and Oman. 

Concerning sustainability, Joe & The Juice reduces its impact on the environment by reducing its food waste and using 100% recyclable materials. 

In fact, the objective of the company is to open 200 to 300 juice bars as part of its expansion plans within the next 2 years.

The company’s online shop can be accessed on: https://www.joejuice.com/shop/select