Paragon Brands

Founded in 2017 by Chris Jones and based in the UK, Paragon Brands is an importer and distributor of unique and unusual premium drinks brands. It also specialises in the development of sales and brand growth across all trade channels in the country. 

Furthermore, as of 2021, the firm has been operating in collaboration with Maison Villevert. 

Several products are available in the wine & spirits category such as wine, gin, brandy, etc. 

Brands such as Russian Standard, Spicebox Whisky, Moritz, Herrljunga, etc, are endorsed by the company. These products are locally sourced as well as imported from countries such as Russia, Canada, Switzerland, etc.