Tipxy

Tipxy is a dynamic online retailer specializing in craft spirits, boutique wines, and a wide selection of adult beverages, with a strong focus on small and independent brands. Founded in 2000 by Mayer Koenig and headquartered in Hackensack, New Jersey, Tipxy was created to address the lack of accessible platforms for craft beverage enthusiasts seeking authentic and unique products.

The company operates primarily as a digital marketplace, connecting manufacturers and distilleries with consumers across the United States. Tipxy’s platform enables small brands to showcase and sell their products, making it an attractive partner for suppliers looking to reach a niche, quality-focused audience. Its product range includes bourbon, whiskey, tequila, gin, vodka, rum, brandy, cognac, mezcal, and more, with an emphasis on craft and limited-production labels.

Tipxy also offers a subscription service, the TIPXY Flight Club, which delivers curated selections of spirits to subscribers on a monthly or quarterly basis. This service further enhances customer engagement and provides manufacturers with recurring exposure to a dedicated consumer base.

While Tipxy does not operate traditional retail stores, it partners with multiple retailers and fulfillment centers across the U.S. to ensure efficient delivery. Its main operational hub is a distribution center, supporting nationwide shipping with some state-specific restrictions due to regulatory requirements. The company is known for its commitment to expanding its catalog and sourcing rare or hard-to-find products upon customer request.

Tipxy’s estimated annual turnover falls within the $1 million to $5 million range, and it employs between 10 and 19 people. The platform is designed to be user-friendly, with features like FindMyFlavor that personalize product recommendations based on individual taste preferences.

For manufacturers and suppliers, Tipxy offers a streamlined process to list products and connect with a growing community of craft beverage enthusiasts. The company’s focus on quality, authenticity, and customer experience makes it a compelling partner for brands seeking to expand their reach in the U.S. market.

Financial Remark: Tipxy’s revenue is modest but stable, reflecting its niche market position and ongoing growth in the craft beverage sector.