Trendy Foods Belgium

Trendy Foods Belgium is a leading food and beverage wholesaler based in Belgium, specializing in the distribution of confectionery, snacks, fresh and frozen foods, beverages, wine & spirits, tobacco, and telephony products to a diverse range of customers across all channels.

Founded in 1970 and headquartered in Herstal (previously associated with Petit-Rechain and Vottem), the company operates as a key player in the Belgian and Luxembourg markets, delivering to over 10,000 customers including HORECA, superettes, night shops, collectivities, libraries, service stations, bakeries, retail outlets, cash and carry, vending machines, and wholesalers.

• Product Range: Offers more than 17,000-20,000 products from national and international brands, with expansions into categories like toys, world cuisine, flowers, books, and pet products through its online marketplace launched in partnership with Mirakl in 2022.
• Operations: Maintains multiple depots for nationwide delivery in Belgium and Luxembourg, including a new facility inaugurated in Vottem (Hauts Sarts Industrial Estate) in 2023, replacing the Petit-Rechain depot.
• Digital Platform: Provides a B2B online marketplace at trendyfoods.be and a mobile app for seamless ordering, promotions, and real-time updates, positioning it as Belgium's first wholesale food & beverage one-stop shop.

The company supports clients through specialized departments in retail, sales support, out-of-home, and community sectors to optimize sales performance. Its success stems from a diversified customer base and tailored product approaches.

In 2024, Trendy Foods Belgium reported a turnover of €954 million and employed 407 FTE, ranking among the top in the foodstuffs trading sector.