SQUARES COLLECTION 400 G

Unique specialty on the market: 

§ traditional unalterable for years technological process, carefully guarded know-how of the company

§ selected, high quality ingredients

§ covered with delicate, top quality milk chocolate unique squared form filled with smooth flavoured cream

Addresses key trends like:

§ authenticity – over years on the market product with history, always good to GIVE, SHARE and ENJOY!

Why to buy new product?

4 stages of buying decision in store:

1.PAY ATTENTION – distinctiveness from the 1st second!                                                                       

UNUSUAL, CARACTERISTIC & TIMELESS design of the „G” pattern                                                     with fantasy segment name related to product attributs triggering buying act

2.EVALUATE PRICE  - „upper mainstream” quality at affordable price!– JUWELLERY, GOLD, UNIVERSAL COLOR CODE adapted to buying accasions

3.   GET INFORMATION: What is it? – meaningful product name!                                   GENERIC and MULTISENSORY to make buing decision quicker

4.CHECK QUALITY: Any quaranty? – longlasting brand and family ownership!

       Goplana brand endorsing best quality, know-how and expertise in chocolate production from 1912, owned today by a polish family caring about quality ingredients, production proces and supply chain day-by-day.