AL SAFEER GROUP

Al Safeer Group is a leading diversified conglomerate in the Gulf region, renowned for its extensive retail operations including hypermarkets and specialty stores across the UAE, Oman, and Qatar. Founded in 1985 in Al Ain, UAE, the group has grown over four decades under the leadership of Chairman Mr. J.P. Kalwani, establishing itself as one of the largest retailers in the region.

The company's retail division operates more than 80 multi-format stores, offering a wide assortment of products focused on food, groceries, beverages, cosmetics, toiletries, and beauty essentials. Key offerings include fresh food items, kitchenware, household goods, and lifestyle accessories, with additional services such as home delivery, free installation for electronics, gift cards, discount promotions, and product warranty maintenance. Al Safeer hypermarkets and Safeer Markets cater to everyday shopping needs, emphasizing quality and customer convenience to serve millions of shoppers.

In the UAE, where the group is headquartered in Sharjah, Al Safeer manages prominent shopping destinations like Century Mall and Safeer Malls, integrating retail with entertainment options including cinemas and food outlets. These malls provide an unmatched shopping experience, combining essential groceries and beauty products with leisure facilities.

With a workforce exceeding 6,000 dedicated professionals across its operations, Al Safeer Group prioritizes excellence in service, earning accolades such as the Best Display of Omani Products Award from Oman's Ministry of Commerce and Industry. The group adapts to evolving consumer trends through digital innovations, including revamped e-commerce platforms, AI-driven inventory planning, and optimized supply chain models to ensure seamless online and in-store experiences.

Al Safeer Group's retail network appeals to suppliers in food, drinks, and beauty sectors by offering broad reach, strong customer loyalty, and robust distribution capabilities throughout the UAE and GCC markets.