Al Tayer group

Incorporated in 1979 by Obaid Al Tayer, Al Tayer Group is a privately held company having a diversified portfolio of businesses across the Middle East. Its headquarters is based in Dubai, United Arab Emirates. The company has operations in 6 countries across the Middle East. 

Al Tayer Group’s businesses can be divided into 4 parts namely: 

• Automotive: The company represents several brands such as Ferrari, Maserati, Jaguar, Land Rover, Ford, etc. It operates stores under the banners Al Tayer Motors, Premier Motors and National Car Rental. 
• Retail: Being a leader in luxury retail in the Middle East, the division represents leading brands in the beauty, home, fashion and hospitality sectors. It operates approximately 200 stores and its e-commerce platform under the name “Ounass”. 
• Real Estate: It operates a portfolio of premium residential and commercial properties. 
• Ventures: The firm has investments and partnerships in several sectors such as construction, fit out, freight transportation, precision tools manufacturing, etc. 

Al Tayer Group annual turnover amounts to €1 billion and currently employs more than 8,000 people from over 100 countries. 

The group’s automotive business “Al Tayer Motors” won the “Best Ferrari Importer 2020” and the “Best Showroom Experience 2020”. 

Moreover, Al Tayer Group provides full logistics support to its customers via its warehouses and fleet of vehicles.