Aldi Sud

Founded in 1962 by Karl Albrecht, Aldi Sud is a retailer and is headquartered in Mulheim, Germany. The company was formerly known as Aldi but it was split in 1960, which later became Aldi Nord and Aldi Sud.

Aldi Sud now runs its stores in the USA, Ireland, UK, Hungary, Switzerland, China, Italy, Austria, Slovenia and Australia.  As of 2020, Aldi Sud operates a total of 6,587 Aldi Sud stores globally. 

Furthermore, the retailer operates an online shop. 

Aldi Sud employs 47,500 people in Germany and 155,600 people worldwide. The company generated a revenue of € 16.4 billion in 2019.

The business was awarded the Green Brands seal, an internationally recognised EU quality mark that recognises brands that are particularly resource-saving and environmentally friendly.

Moreover, the firm provides a wide assortment of goods in the following categories:

• Sweet Grocery: bread, cake, chocolate, etc.
• Savoury Grocery: olive oil, vinegar, cereals, etc.
• Frozen Food: fish filet, salmon filets, ice cream, etc.
• Chilled & Fresh Food: ready-meals, fruits, vegetables, etc. 
• Dairy: cheese, yoghurt, milk, etc.
• Household: a range of cleaning supplies
• Personal Care: baby foods, eye care, face care, etc.

Besides, the firm has its own brands such as (but not limited to): 

• Almare: This brand offers a wide selection of high quality fish and seafood. 
• Gut Bio: In this brand, a large selection of high quality organic products like vegetables, sausage and cheese can be found.
• Cucina: Specialties such as aromatic balsamic vinegar and olive oil are found in this brand.
• Choceur: The products that are sold under this brand are chocolate milk bars, biscuits and desserts.
• Desira: Milk products can be found in this brand.
• Einfach Regional: Top quality milk is sold under this name.
• Expressi: The product that is sold in this brand is tea.
• Fair & Gut: In this brand, poultry products can be found.

In 2020, Aldi Sud saw a 20% growth in sales in the organic category therefore the firm expanded its organic range to around 450 products. 

Additionally, Aldi Sud is GlobalGAP certified and also possesses the certification of UTZ. 

In relation to its logistics, Aldi Sud operates its own delivery fleet and warehouses.  Aldi Sud partnered with Vehicle manufacturer IVECO for the natural gas trucks and with FRAMO for the electric vehicles. The aim is to reduce its CO2 emissions. 

Concerning sustainability, the firm keeps water consumption low in its supply chain and avoids microplastics for their own brands. 

In 2022, Aldi is cooperating with a popular brand ‘Living at home’ to introduce a line of furniture and decoration in its stores and online shop. 

Moreover, It was announced that Aldi Sud and Aldi Nord are currently working together in order to merge the 2 companies together in 2022. 

The online shop can be accessed on https://www.aldi-onlineshop.de