Basharacare

BasharaCare is a premium skincare and beauty product retailer based in Dubai, United Arab Emirates, established in 2012. It operates primarily as an online dermatologist-backed platform offering a highly curated selection of skincare, hair care, makeup, and grooming products sourced from innovators worldwide. The company serves customers across the Gulf Cooperation Council (GCC) region, delivering products to the UAE, Saudi Arabia, Kuwait, Qatar, Bahrain, and Oman.

BasharaCare's product portfolio includes premium brands such as SkinCeuticals, La Roche-Posay, ZO Skin Health, iS Clinical, Obagi, Eucerin, Vichy, Viviscal, LiLash, and Olaplex among others. The company focuses on providing high-performance and unique products supported by expert dermatological knowledge and pharmacist-backed recommendations. BasharaCare's business model relies on an engaging online shopping experience, supported by a Magento 2-based e-commerce platform with full ERP integration, and mobile apps for iOS and Android to enhance user experience and operational efficiency.

The retail presence of BasharaCare is primarily digital, with a single distribution center or warehouse facility operating in the UAE to manage inventory and logistics. It does not operate physical stores such as supermarkets or hypermarkets. The company emphasizes fast, reliable delivery across the GCC region.