Bazaar Greece

Bazaar Supermarkets is a prominent Greek retail chain specializing in soft discount supermarkets and Cash & Carry operations, headquartered in Athens and part of the Veroukas Group A.E.

Established with over 25 years of market presence, Bazaar serves consumers across Greece through an extensive network of approximately 191 physical stores as of 2023, including 10 dedicated Cash & Carry locations.12 The chain focuses on providing quality products at competitive prices, emphasizing everyday essentials in food, beverages, and household goods.

Bazaar's product assortment caters to modern shopping needs, featuring branded and private-label items in categories such as dairy, fresh produce, beverages, snacks, and beauty care products. Its online platform at bazaar-online.gr extends accessibility, offering home delivery services with special promotions on popular FMCG brands like Dirrollo, Pils Hellas, President butter, and Greek agricultural products.8

• Soft discount model delivering value to price-sensitive customers
• Cash & Carry outlets supporting professional buyers like small retailers and HoReCa sectors
• Nationwide coverage ensuring broad market reach in Greece

The company prioritizes customer convenience with frequent promotional flyers, minimum order quantities for bulk purchases, and a user-friendly e-commerce interface. As a key player in the Greek FMCG retail landscape, Bazaar maintains strong supplier relationships, making it an attractive partner for manufacturers seeking distribution through established supermarket and wholesale channels.12

With its focus on food, drinks, and beauty essentials, Bazaar continues to adapt to consumer trends, blending traditional retail with digital innovation to support Greece's dynamic market.