Beauty Success

The Beauty Success Group englobes 6 chains and was founded by Philippe and Christophe Georges as a family business in 1995 and the firm specialises as a perfumery in France.

By 2000, the company was operating 100 franchises. In 2007, the group launched its own brand; Beauty Success and in 2013, it started the Beauty Success Institute Concept. The company became the franchisor of Tanguy Pharmacie in 2015 and acquired Esthetic Center in 2016.

3 new branches were opened in 2019 including Esthetic Center brand and a Beauty Success perfume store.

In 2020, Beauty Success Group acquired Beauty One Paris which operates 140 beauty centers and institutes. 

Nowadays, there are 310 stores operated by Beauty Success Group.  

The company also started Beauty Sisters, a concept store that specializes in makeup and Parfumerie Nicole, a perfumery inspired by Nicole George, the mother of the founders of the Beauty Success Group.

The idea behind Parfumerie Nicole is to bring back the authentic way of perfume manufacturing and offer premium brands like Hermès and Prada. The group now has over 400 product references.

In 2022, Beauty Success achieved a turnover of €250 million and it employs 2,700 employees. 

Beauty Success is currently ranked in the 4th position in the French market for perfumery according to Premium Beauty News and won the Best Chain of Stores 2017/2018 France in the category Cosmetics and Perfumery.

Natural and green products are available as well.

Beauty Success Group manages the following private labels:

• Beauty Success: a range of cosmetics, perfumes, accessories, etc.
• Esthetic Centre: a brand of cosmetics

The Beauty Success Group handles weekly delivery for all the brands it offers and manages the stock for its different chains.

The e-commerce website of Beauty Success is available on www.beautysuccess.fr