Belmarket Belarus

BELMARKET is a retail chain company. It was founded in 2007 in Belarus by IFC, a member of the World Bank Group who has signed an agreement with A1 Group, a subsidiary of the Russian consortium Alfa Group, to provide financing to a food retail project named Belmarket.

BELMARKET operates 79 stores throughout Belarus and is focused on the belarusian buyer, supplier and market.

At the beginning of 2018, the company employed more than 3,180 people and its estimated turnover is around €78 million.

BELMARKET is a universal store with the category "supermarket"​ or "corner shop"​ with a mixture of more than 5,000 items of food and non-food products.

Product categories:

• Sweet Grocery: Chocolate, sweet biscuits, chewing gums etc
• Savory Grocery: Pasta, salt, flour etc
• Chilled and Fresh: Smoked meat, sausage, salad etc
• Frozen: Fish products, seafood, frozen vegetables etc
• Drinks: Coca-cola, red bull, water etcDairy: Yoghurt, butter, milk etc
• Personal care: Shower Gel, cosmetics, shampoo etc
• Household: Kitchen towels, Household chemicals, gardening products etc

Wine and spirits: Wine, vodka, dry gin etc    

In 2018, BELMARKET merged with one of the leaders in the Belarusian market: Hippo. 

It provides a social discount program to its customers in the categories of: pensioners, large families, low income segments of the population.