Bodyminute

Established in 1998 in France, Body Minute is a chain of beauty institutes as well as a personal care retailer which developed a range of skincare, baby care and nail care products.

The beauty institutes target women and unlike other institutes, one doesn’t need to book an appointment at Body Minute. Each institute consists of a beauty parlour, a nail bar and a hair salon.

Body Minute works with 450 beauty salons and owns 220 franchises across France. The company now has over 4 million customers and around 400000 subscribers. In 2018, Body Minute achieved a turnover of  €150 million. 

Furthermore, Body Minute has developed 5 product ranges under its private label. These products have been manufactured in Swiss laboratories:

• Skin’ Minute - a range of affordable face care products which contain no paraben

• Body’ Minute - a range of skincare products

• Baby’ Minute - baby products which are free from phenoxyethanol, paraben, mineral oils, dyes, s.oallergens *, silicones, filters

• Epil’ Minute - hair removal products 

• Nail’ Minute - nail polish products which are free from paraben.

The company also plans to open institutes in Spain, Italy and in the UK.

Their objective is to operate at least 600 establishments in 2020. In order to generate more capital, Body Minute has also decided to sell shares. This will allow the firm to invest in various projects to expand the business further.