C&F

Founded in 1994, C&F is a chain of perfumery and beauty stores which provide a wide range of foreign brands to its clients. Its headquarters is based in Jakarta, Indonesia. First known as one of the largest perfume retailers in Indonesia, the firm has now expanded its portfolio to other beauty products. 

The company operates around 90 stores nationwide and an online store as well. Moreover, its products can be found on other e-commerce platforms such as Shopee and Tokopedia. 

Furthermore, the firm provides a diverse portfolio of products in the personal care category which are as follows (not limited to): 

• Perfumes
• Makeup 
• Moisturizers 
• Body wash 
• Lip balms 

Cooperating with brand owners and authorized distributors, the firm endorses around 100 brands, such as Giorgio Armani, YSL, Bvlgari, Salvatore Ferragamo, Gucci, Hermes, Burberry, Carolina Herrera, Penhaligons, Rance, etc. Further, there are certain beauty brands such as Yves Rocher, Trilogy, Patyka, Sampar, Flormar, and several K-Beauty brands like Banila Co., Shangpree, Blithe and Cremorlab which are exclusively distributed by the company.

Moreover, the company also acts as the exclusive distributor for many niche fragrance brands such as Memo, Floraiku, Xerjoff, Tiziana Terenzi, Alexandre.J, etc.

The business also developed its own fragrance brand namely Avicenna and Perfume Republic. 

The online store for C&F can be accessed on: https://cnfstore.com/