CarbZone

CarbZone is a Swedish company headquartered in Stockholm, specializing exclusively in food products with low carbohydrate content. Founded in 2003 by Tom and Ewa-Lena Hedrup, CarbZone develops and markets a range of all-natural, low-carb food items that are rich in fiber and protein, targeted at health-conscious consumers including diabetics, bodybuilders, and individuals seeking to reduce carbohydrate intake.

The company’s product portfolio includes items such as low-carb breads, high-protein toasties, pastas, chocolates, tortillas, jams, and granola under its brands LowCarb®, ProteinPlus®, and NYSTART!®. All products are vegetarian, free from artificial flavorings, sweetened only with natural sweeteners, blood sugar tested, and produced with climate compensation initiatives. CarbZone packaging and transport are 100% climate neutral, verified through forestry projects in Africa and certification by Swedish authorities (HS Certifiering), meeting high organic and environmental standards.

CarbZone products are distributed widely within Sweden across various physical outlets including supermarkets, convenience stores, and warehouses, as well as available through online retailers serving Swedish and European customers. The company emphasizes taste alongside health benefits, striving to make low-carb eating both accessible and enjoyable. Although being a niche player, CarbZone’s commitment to quality and sustainability has granted it a solid reputation since its inception.