Daily Group

Daily Group is a prominent supermarket holding company based in Georgia, known as the largest player in the country's retail and FMCG sector following a 2024 merger with Zedazeni Group, owner of Magniti stores. This strategic merger created the leading supermarket holding in Georgia, combining several major retail brands including Daily, SPAR, Ioli, Kalata, Magniti, and Gvirila. Collectively, these brands operate over 1,600 stores nationwide, representing approximately 30% of Georgia's organized retail market.

Founded in 2013, Daily Group has focused on expanding its supermarket presence primarily in regional areas, with significant penetration in Western Georgia. As of 2024, the group employs around 18,000 people and continues to invest in modern retail technologies, logistics, and beverage production capabilities. The group's retail network comprises a variety of store formats such as supermarkets, distribution centers, warehouses, and cash-and-carry outlets, serving a wide customer base with a broad assortment of food, beverage, and beauty products.

With the acquisition of Foodmart and integration of other retail chains, Daily Group consolidates its position as the top FMCG market player in Georgia. The company also benefits from combined manufacturing and distribution synergies with Zedazeni Group, enhancing product offerings and market reach. Daily Group's retail portfolio maintains the European SPAR brand presence in the country, one of the recognized stable retail chains offering a wide selection of European and local goods with high food quality and safety standards.

Daily Group's strategic vision focuses on broadening its network, improving customer service quality, and satisfying local consumer needs. This approach assures manufacturers and suppliers a strong partner within Georgia's growing supermarket sector, supported by substantial operational scale, diversified selling points, and robust logistics infrastructure.