DM drogerie markt Romania

DM drogerie markt România is the Romanian subsidiary of the German retail chain dm-drogerie markt, a leading European drugstore operator specializing in beauty, health, wellness, baby care, and household products.

Established in Romania in 2007, the company opened its first store in Timișoara on November 22, followed by locations in Bucharest. Rapid expansion occurred in 2008-2009, reaching 20 stores in cities including Deva, Arad, Oradea, Târgu Mureș, Brăila, Pitești, Constanța, Reșița, Buzău, and Lugoj. By 2015, the network had grown to 72 stores. As of the financial year 2023-2024 (ended September 30, 2024), dm operated 153 stores nationwide after opening 17 new locations, supported by investments exceeding RON 110 million (EUR 22 million) in store redesigns and warehouse upgrades in Timișoara.

Headquartered at Str. Cremona Nr. 2, Timișoara, Timis County, dm România focuses on high-quality, affordable products, including well-known brands and its own lines exceeding 14,000 items. The assortment emphasizes beauty and personal care (cosmetics, skin care, hair products, perfumes, makeup), baby care, health and wellness (vitamins, sports nutrition), and household essentials, alongside food and drink categories like organic & health food, baby food, juices, soft drinks, honey, sugars, spreads, and pet food.

The company employs between 500 and 999 people in Romania, delivering exceptional in-store and online shopping experiences through digital innovation and customer-centric approaches. dm promotes sustainability, holistic well-being, and community engagement, maintaining a strong presence in shopping centers like Winmarkt locations in Bistrița, Brăila, Ploiești, and Râmnicu Vâlcea.

For manufacturers and suppliers, dm România offers broad reach across urban and regional markets, with a focus on quality-driven partnerships in beauty, wellness, and FMCG categories suited to drugstore retail.