Retail group > JD.com
JD.com
JD.com, Inc., commonly known as JINGDONG, is China's largest retailer by revenue and a leading e-commerce company headquartered in Beijing. Founded in 1998 by Liu Qiangdong, it initially operated as an online magneto-optical store before expanding into electronics, mobile phones, computers, and general merchandise. The retail platform launched in 2004, with the domain changing to 360buy.com in 2007 and rebranding to JD.com in 2013 alongside a new logo and mascot.
JD.com ranks among the top companies on the Fortune Global 500, listed as 44th or 47th in recent rankings, and serves over 700 million annual active customers. As a NASDAQ-100 member since its 2014 listing (NASDAQ: JD) and dual-listed on the Hong Kong Stock Exchange (HKEX: 9618) since 2020, it positions itself as a supply chain-based technology and service provider. Its mission is to enhance lives through technology, guided by principles of customer-first, innovation, dedication, ownership, gratitude, and integrity.
The core JD Retail division offers products across key sectors including home appliances & furnishings, digital products, supermarket goods focusing on food and beverages, life services, automotive, and fashion & luxury goods with an emphasis on beauty and apparel. Notable expansions include the omnichannel supermarket chain 7Fresh, launched in 2018, and JD NOW's rapid delivery service achieving times as fast as nine minutes from over 500,000 stores across 2,300 locations in China as of May 2024. In August 2024, JD Fashion received a RMB 1 billion investment, partnering with luxury brands like Louis Vuitton, Dior, Bulgari, and Givenchy to bolster beauty and fashion offerings.
JD.com's infrastructure supports Retail as a Service, opening technology and logistics to partners. JD Worldwide, its cross-border e-commerce platform, enables international brands to reach Chinese consumers directly. The company maintains a robust physical presence through initiatives like 7Fresh supermarkets and rapid-delivery pickup networks, ideal for FMCG suppliers targeting China's massive consumer base in food, drinks, and beauty categories.
Recent innovations include a 4-hour delivery service in Hong Kong (October 2023) and global sales launches in the US, Japan, Singapore, and Malaysia (September 2024). JD.com continues to expand its retail footprint, making it an attractive partner for manufacturers seeking efficient supply chain integration and access to high-volume sales channels in China.
Headquarters
Jiujiang, China
Phone number
Facts and figures
> 20k
Stores worldwide
Turnover
Global workforce