KSUBAKA

Ksubaka creates moments of joy for shoppers, and in so doing, has created a powerful media space in retail environments in Asia. Ksubaka uniquely uses the power of play to allow consumers to explore and learn brand stories - working on memory structures to increase brand recall, grow brand equity and boost sales. It does this on its network of playSpots, highly designed touch screens that display short and delightful interactive experiences, loved by consumers.

Ksubaka has a network of over 6500 playSpots deployed in 107 cities and 1300+ store locations. The platform is managing every month over 1 Billion events in real-time delivering powerful data and insights on shoppers in-the-moment behavior, with over 15 million completed brand engagements (MoJos) taking place every month.

Ksubaka has deployed campaigns for Clear, Coca-Cola, Colgate, Dove, Head and Shoulders, Johnson & Johnson, Heineken, GSK, Kellogg’s, Lifebuoy, L'Oreal, Paris, Nescafe, Nestle, Oreos, Sunsilk, Wall’s Ice-Cream and many others.

Ksubaka is headquartered in Singapore where the platform is tested and optimized. It has offices in Shanghai that spearhead our growth in China and in London from where we drive our product and platform development.