Lifes2good Ireland

In 1997, James Murphy launched Lifes2Good, a nutraceutical company in Galway, Ireland. The company focuses on personal care products.

Lifes2Good distributes to retailers (including online retailers) such as QVC, Argos, Boots, Amazon UK, etc. 

Lifes2Good launched in the UK in 2002 and entered in the hair supplements market. In 2007, the company expanded by launching in the US and Portugal. 

In 2008, Lifes2Good acquired the brand Viviscal, a brand of supplements targeting clients suffering from hair loss. 

In 2010, the company took over Oris and its brand Micro which is a line of foot care products. 

Lifes2Good launched a pet care brand, Pettura as well as an oral care brand, Sonic Chic in 2015. 

The company also owns the brand Berkeley Life supplements. 

Lifes2Good employs over 100 people globally. The company has achieved a turnover of € 50 million in 2016, indicating a rise of 19%  in revenue compared to the previous year. The rise in turnover is mainly due to the brand, Viviscal, which was endorsed by celebrities such as Jennifer Aniston and Gwyneth Paltrow. 

Lifes2Good was one of the companies included in Deloitte's list of the Best Managed Companies in 2014. 

At present, Lifes2Good offers products in the personal care category, including supplements, foot care, oral care, pet care, etc.