LIMITD

4 years ago, we founded our company ROB's Chips and started with our first chips products. After 4 years of successful growth and selling multiple million bags of chips, we are now in the process of internationalizing our brand and are looking for strong partners in other countries. I would love the chance to talk to you about working together. 

But first, a brief introduction to our company:

We developed the ROB's Originals brand 4 years ago together with the influencer CrispyRob (>3 million followers on YouTube and Instagram) and have since become the second most successful kettle chip brand on the German market. (according to NielsenIQ MAT 12/2023) Rob is known on social media for his food content and cooking videos and has been a content creator for over 10 years.

However, we have by no means gilded a standard product with marketing, but have created a product that is unique and of high quality with a lot of love and a long, careful process. Our potato chips are made from Spanish potatoes and are therefore particularly large. They are also cut thicker and, as kettle chips, are not deep-fried, so that the chips have a unique crunch. We have now launched 6 flavors of our chips on the market and have also put a lot of effort into special spice blends so that our chips have a unique taste.

Some time ago, we developed a second product line, the Crunchy Puffs. Crunchy Puffs are virtually unique. It is a “jumbo flip”, an extruder product based on corn, which is strongly flavored and, at up to 10 cm in size, also considerably larger than the other flips on the market. We have now launched 4 flavors here and have also spent a long time developing them. For our “Cheesy Pizza” flavor, for example, we took a trip to Naples with Rob and held tastings at an Italian pizza bakery.

For every launch and every promotion, we ran large social media campaigns, advertised our products and retail partners and attracted many fans to the shops. Rob has a very strong network among influencers and with DEPARTD we have a strong agency for advertising. Our campaigns reach up to 20 million people and we would like to use social media contacts here as well when we launch in other countries. Over the last 4 years, we have managed to establish ROBs as a firm brand in the snack sector and it is also bought by customers who don't know CrispyRob. Over the last years we sold over 7 Million bags of Chips. We soon sold the first million bags of the crunchy puffs, which were only released last year in May.

We have grown strongly in the last 4 years and have achieved a large number of listings in food retailers in Germany, Austria and Switzerland and have carried out many successful campaigns. We are currently running our first Crunchy Puffs campaign in a non-German-speaking country. This is the ultimate proof of our products: In this country, the inhabitants don't know our influencer, as Rob only produces his content in German.

We now want to expand even further and are currently talking to many business partners in other countries. In order to continue our success story, I am currently looking for strong partners to support us in selling our products.

I would be very happy to talk to you personally about the possibilities of cooperation. So just give me a call or send me an E-Mail if you can provide a strong distribution network for snack products.