Mecca Cosmetica

Founded in 1997, Mecca is a retailer specialising in beauty and personal care products on the Australian market. Its headquarters is based in Richmond, Victoria, Australia. The company uses the latest technology to constantly innovate and evolve its concepts, experiences and service offerings. 

Currently, the business operates more than 100 retail stores across Australia and New Zealand and has an e-commerce platform as well. 

Mecca achieves an annual turnover of €505 million and employs more than 5,000 skilled employees. 

Moreover, the enterprise offers a large variety of products under the personal care category such as perfumes, serums, moisturisers, face wash, shampoos, sunscreens, cleansers, makeup and several others. 

Brands such as Charlotte Tilbury, Clinique, Lancome, Morphe, Mac, Yves Saint Laurent and many others are endorsed by the firm. 

Mecca developed its own brands under the following names: 

• Mecca Max: it features makeup sponge, lipstick, mascara, etc. 
• Mecca Cosmetica: it features moisturisers, serums, sunscreens, etc. 
• Mecca Essentials: it features shower caps, reusable cleansing face pads, reusable cleansing face and body washers. 

Pertaining to its logistics solutions, Mecca operates 2 distribution centres and has a fleet of vehicles to ensure deliveries. 

The company’s online shop can be accessed on: https://www.mecca.com.au/ .