NOBERASCO

The company known as "Ditta Individuale Benedetto Noberasco" was registered with the Chamber of Commerce of Savona. This was the birth of what is now considered to be the most important Italian company in the dried fruits and nuts sector. At the dawn of the 20th century, young Benedetto Noberasco recognised that progress, industrialisation and new transport methods would open up vast opportunities for national and international trade. With a capital investment of 2,000 liras, he started up a company that harvested, packaged and distributed local fruits and vegetables from the plains of Albenga, including peaches, apricots, asparagus, tomatoes and delicate artichokes. Through contacts abroad, he quickly began importing dried fruits, in particular dates and raisins.