Nuoo

Nuoo is a french company founded in 2015 by Gwénaëlle Gonzalez, Julie Richard and Maxime Richard. The company is known for its beauty box and it specialises in offering natural,organic and eco-friendly products from different brands across the world.

The idea is to offer 3 to 5 products in a travel size format, along with a little booklet and a small surprise. Customers need to fill in a questionnaire so that Nuoo can send customize each box to the client’s specifications.

Nuoo currently employs 8 persons and has around 4000 customers who order the beauty box every month. The company distributes around 100 brands and offers 2000 product references on its website. It also opened its first physical shop in Orleans in 2017.

Nuoo is looking for products in the personal care category which consists of products for the face such as cleansers, moisturisers, serums, oils, face masks, make up, supplements, shampoos & conditioners, hair masks, coloration, body & bath products, perfumes, for women, expectant mothers, children and men.

The company is also looking for products in the sweet and savory grocery categories which consist of snacking, tea and chocolate.

Nuoo works only with brands which are dedicated to natural and organic products. The company wants to partner with those brands that share its philosophy and respect humans, animals and be eco-friendly.

Those wishing to partner with Nuoo have a set of requirements to comply with. Products must have natural ingredients sourced from organic farming. Furthermore, products should be certified under at least one of the following:

• Ecocert

• Cosmébio

• Natrue

• PETA Cruelty Free and Vegan

• Vegan

• Not tested on animals and Cruelty Free

• Icea

• Nature & Progrès

Nuoo doesn’t allow products containing ecological or sanitary controversial raw materials, chemical components, toxic or preservatives such as parabens, phthalates, PEGs, silicones, mineral oils, dyes and synthetic fragrances.

Nuoo’s products and its beauty box can be purchased on its online shop: https://www.nuoobox.com/