Paks Cosmetics

Paks Cosmetics is a prominent UK-based retailer and wholesaler specializing in African and African Caribbean hair and beauty products. Established over 27 years ago, this family-run business has grown substantially, becoming a key destination for consumers of multicultural hair and beauty products. The company operates multiple specialty centers across the United Kingdom, including its flagship store in London's Finsbury Park, and caters broadly to customers across Africa, Europe, and the Caribbean.

Paks Cosmetics offers an extensive range of over 100,000 personal grooming, hair care, skin care, and beauty products uniquely developed for Afro hair and skin types, which are often difficult to find in mainstream high street stores. Their product portfolio includes natural human hair wigs, hair extensions (both human and synthetic), hair braids, hair care appliances (such as hair dryers, straighteners, clippers), black skin care products, makeup, and fragrances, tailored to the fashion-conscious and diverse needs of their customers.

The company operates primarily through multiple physical retail locations classified as supermarkets and convenience stores, alongside a robust online sales platform serving wholesale and retail customers. Headquarters and main operations are centered in London, Greater London, with logistical support from a warehouse facility in Essex. The business prides itself on its role as Europe’s leading Afro hair and beauty product retailer, emphasizing product variety, quality, and cultural relevance.

Financially, Paks Cosmetics reported revenues estimated to be between 1 to 5 million euros as of 2024 and employs between 20 to 49 staff members within the United Kingdom. It serves its customer base through approximately 10 to 49 selling points in the country.