Sainsbury's United Kingdom

Sainsbury is a supermarket chain which was established in 1869 by John James Sainsbury. The headquarters is based in Holborn, London, United Kingdom. Besides, the firm operates 1428 stores across the UK among which 608 are supermarkets and 820 are convenience stores. Orders can also be made online.

In 2020, Sainsbury's supermarkets achieved a turnover of € 33.6 billion and during that period the company had around 189000 employees.

The retailer’s products categories are as follows:

• Chilled & Fresh Food: chicken, seafood, minced meat, etc.
• Frozen Food: ready-meals, pastries, fruits, etc.
• Dairy: milk, eggs, butter, etc.
• Drinks: soft drinks, wines, beers, etc.
• Sweet Grocery: biscuits, breakfast cereals, chocolates, etc. 
• Savory Grocery: canned vegetables, sauces, crisps, etc.
• Personal Care: hair care, makeup, face care, skincare, etc.
• Household: cleaning products, air fresheners, laundry care, etc.

The firm also provides vegan and lactose-free products. 

Sainsbury’s United Kingdom provides products from brands like Dettol, Lazy Vegan, Swedish Glace, etc. 

Additionally, the firm provides numerous private label products among which some are listed below:

• By Sainsbury’s: The brand is dedicated to all products categories.
• Sainsbury’s Basics: This brand consists of products such as butter, ketchup, sausages etc.
• Sainsbury’s free from: In this line, gluten free, milk free, nut free products are available.
• So Organic: The portfolio consists of more than 250 products which includes chicken, pork, vegetables, etc…
• My Goodness!:  This brand includes delicatessens and frozen products.
• Be Good to Yourself: A range of healthy products such as yoghurt and salads are available in this brand.

The company manages 13 regional distribution centers, 3 regional distribution centres for slow moving goods, 1 national distribution centre for frozen products, 1 national distribution centre for general merchandise and 2 national distribution centres for clothing. 

Sainsbury’s United Kingdom’s online shop can be found on www.sainsburys.co.uk

UPDATES ON SAINSBURY’S UNITED KINGDOM ON 29/04/2021

In April 2021, Sainsbruy’s United Kingdom partnered with Deliveroo which will be providing delivery services to around 100 Sainsbury’s stores. 

UPDATES ON SAINSBURY'S UNITED KINGDOM ON 22/07/2021

Sainsbury’s UK’s turnover in retail has increased by 7.3% and the company’s online sales have also been increasing. As a matter of fact, the company handles 850000 orders each week. 

Regarding its stores, Sainsbury UK’s team announced that it will be launching 25 to 30 convenience stores each year for the next 3 years. The company will be launching 18 neighbourhood hub convenience stores as well. 

Moreover, the retail chain has announced that it will be introducing 1900 new references. Sainsbury’s UK is working towards launching new healthy products as well. Furthermore, in order to encourage customers to opt for healthy products, the business is offering loyalty points and discounts on these products. 

Sainsbury’s UK is constantly looking for new, unique, innovative and tasty food items and collaborates with small and medium producers and suppliers. 

Regarding its sustainability goals, Sainsbury’s UK is working towards reducing its carbon emissions, food waste and packaging. So far, 79% of its stores use LED lighting only. In the case of packaging, the aim is to reduce plastic packaging by 50% by 2025.