Target United States

Founded in 1902 by George Dayton, Douglas Dayton and John Geisse, Target is an American big box department store chain which has been ranked number 37 on the 2020 Fortune 500 list based on its total revenue. Its headquarters is based in Minneapolis, United States. 

Furthermore, the company operates 1,931 stores across the country and has 20 office locations globally. Besides, Target operates an online shop as well. 

In the financial year 2021, Target achieved a turnover of € 97.8 billion and employed 409,000 people. 

Moreover, the firm gained recognition through the “Toy of the year awards 2021” by Toty Awards. 

Target offers a wide assortment of products in the following categories: 

• Sweet grocery: cereals, coffee, bread, etc. 
• Savoury grocery: canned goods, pasta, rice, etc. 
• Frozen: fruits, meat, pizza, etc. 
• Wine & spirits: beer, wine, liquor, etc. 
• Drinks: juice, energy drinks, water, etc. 
• Dairy: milk, cheese, yoghurt, etc. 
• Chilled & fresh: soups, meat, ready meals, etc. 
• Personal care: deodorants, shampoo, moisturisers, etc. 
• Household: disinfectant, toilet paper, detergents, etc. 

Brands such as Huggies, Swiffer, Tide, Graco, Pepsi, etc, are endorsed by the company. It is noteworthy that the firm caters for people with specific food needs by offering an assortment of organic, bio and lactose-free products. 

Additionally, the firm developed more than 45 own brands which are as follows (non-exhaustive list): 

• Simply Balanced: organic grocery products. 
• Sutton & Dodge: a premium meat line. 
• Good & Gather: a food and beverage brand encompassing all product categories. 
• Up & up: household, healthcare and baby products. 
• Favourite Day: dedicated to products such as bakery, candy, ice cream, etc. 

Pertaining to its logistics solutions, the business operates 51 distribution centres and has its own fleet of vehicles to conduct deliveries. 

Concerning sustainability, the company is working towards reducing its carbon footprints by reducing and finding alternatives for plastics in its packaging, products and operations. Moreover, Target wishes to achieve zero waste to landfill in the U.S by 2030. 

Target’s online store can be accessed on: https://www.target.com/