Varus

Based in Dnipro, Ukraine, Varus is a supermarket chain that was founded in 2003. With 111 stores operating in 28 cities, Varus has evolved and became one of the 200 largest companies in the country and now draws over 323 000 customers each day. It also operates an online shop as well as a mobile app.

There are around 24 000 references available in all the stores. 

In the year 2014, Varus acquired the Perekrestok supermarket chain in Ukraine, which was owned by the Russian retailer X5 Retail Group.

As of September 2017, the company promoted the growth of its business by acquiring the Billa supermarkets based in Dnipro and Zaporizhia.

Following a partnership between Moderntrendo and Vertical Field, Varus is the first retail chain in Ukraine that will house vertical farms. The project is currently being tested in its different supermarkets and will be implemented in other supermarkets in Ukraine in the future.

In 2022, Varus established a ToGo supermarket in Dnipro.

At present, 8900 people are employed by the supermarket chain. 

In addition, Varus received the “Best Network of Supermarket Grocery Dnieper” for two consecutive years and was recently classified as one of the TOP-10 retail chains in Ukraine in terms of turnover in 2021. Varus was ranked on the 132rd position countrywide according to Forbes.

Products in the following categories are proposed by Varus:

• Savory Grocery: canned goods, oils, pasta, etc.
• Sweet Grocery: coffee, chocolates, biscuits, etc.     
• Chilled & Fresh Food: sausages, ready meals, meat, etc.
• Frozen Food: meat, seafood, vegetables, etc.
• Dairy: milk, yoghurt, cheese, etc.
• Drinks: juice, soft drinks, champagne, etc.
• Personal Care: diapers, deodorants, shaving cream, etc.
• Household: detergents, toilet papers, dishwashing liquids, etc.

Brands like Lorado, Donna Chiara, Morshyn, etc, partners with Varus.

Its fresh fruits and vegetables are supplied from the exporter AgroGroup.

Varus provides several products under its private labels which are known as:

• Pure Benefit: The products that are sold under this name are baby wipes, detergents, cosmetics, etc…
• Varto: Under this brand, products such as milk, fish, sweets, etc,.. are sold. The retailer works with Ukrainian and foreign producers to order Varto products.
• Profit: Tea, cereals, pasta, etc,.. are available in this brand. Also, the products are sold at the lowest price possible.
• Domestic Basket: This brand consists of home-made food such as goat & cow’s milk, natural honey, cheese, etc...

In 2020, Varus partnered with Glovo, an  express delivery service, which will provide home deliveries.

Its online store can be accessed on www.go.varus.ua