WHOLEBAKE

All products made by Wholebake are carefully handmade using only the finest natural ingredients carefully blended and baked by traditional methods. Based on the goodness of oats our slices are deliciously moist with a distinctive homemade taste. All ingredients are carefully selected for quality of taste, nutrition and purity. Produced in a modern purpose built vegetarian factory in line with the policy of the founders of the Company all products are suitable for vegetarians and contain no Genetically Modified ingredients or Hydrogenated Fats. No artificial additives or preservatives are used making our products suitable for the most health conscious, nearly all of the products are suitable for vegans. Where we started ...... Wholebake was founded in 1984 by Stephen Jones and Jennifer Gibson who, after many years in both the retail and wholesale Wholefood Trade, found that was nearly impossible to buy good quality, healthy ready-to-eat food anywhere. Seeing the potential of this market, they started to produce such food in the kitchen of their farmhouse and sold it locally through Health Food Shops and local supermarkets. Initially this consisted of frozen Ready Meals. Encouraged by the response, a range of Wholefood pies and pasties were soon added to the range. A barn adjoining the house was soon converted to provide the extra capacity needed to cope with the demand. By 1987 they had again run out of capacity and purchased premises in Corwen. With the extra facilities at the new premises, a new product was born - the Apricot & Apple Slice. With a shelf life of three weeks these slices were distributed far more widely and proved to be so popular that soon other flavours were added.