Althea

Althea pleasure Passion is without a doubt the ingredient of sauces Althea. The passion of those who made ​​them, the passion of those who select the best raw materials, the passion of those who puts all of himself to create each recipe, and the passion of those who choose them, why do not loi randomly chooses. Whoever likes Sauces Althea did not want a gravy, look for a good sauce, a mouth-watering sauce, a sauce that woo his senses and those of the person who eats with him. The sauces were born for those in a hurry, the sauces were born Althea for those who want. Want to eat well, want to get caught by the throat, wanting to try a pleasure as old as the world, but never old. The sauces are not Althea evolution of sauces, gravies are the revolution. And that is why we offer brand Althea is positioned in the market as the best for quality and assortment. Althea is not content to do better than the same products that make all other brands, but only to behave in this way, always offers true innovation. An innovation that starts from Althea brand and packaging, with the vessels Amphora: a unique shape, distinctive, soft, ergonomic and big-size impression. Then the label sleevers with a new graphic format coordinated between the different lines, entirely consistent with the positioning and different from the stereotypes commonly used by the main competitors. In addition Althea signing as many as 6 lines of recipes that do not currently have a direct competition of brands qualified and esteemed by the consumer. All this means that the price is not a discriminating factor in the buying decision. Because we all know that good things, really good, the right cost.