Beauticon Valley Holding S.r.l.

A Global Leader in Professional Hair Care and Innovative Cosmetics Driven by Humanistic and Scientific Excellence.

Founded in 1959 in Brescia, Italy, Beauticon Valley® Holding stands out for the following key point of differentiation:

Humanistic Approach: Unlike typical cosmetic companies, Beauticon Valley® Holding incorporates a "Humanistic Cosmetics" philosophy, prioritizing ethical, sustainable practices that align with the well-being of customers and the environment.

Scientific Rigor: The company emphasizes scientific research and collaboration with top universities, ensuring cutting-edge, high-quality cosmetic products.

Italian Excellence: With a strong heritage and headquarters in Brescia, Italy, the company blends traditional Italian craftsmanship with modern technological advancements.

Global Reach and Influence: Beauticon Valley® Holding is a network of over 50 companies distributing products to more than 130 countries, making it a global powerhouse in the cosmetics industry.

Customization and Quality: Through its COSMETIC TAILORS® division, the company offers tailor-made, high-quality products for global beauty brands, ensuring personalized solutions.

B2C – Benefit To Consumer®: This retail division redefines the traditional business-to-consumer model with a focus on delivering tangible benefits to customers. It emphasizes social and environmental sustainability, putting the customer's well-being at the center of its mission.

Professionhair®: The group's flagship professional division, Professionhair®, is dedicated to providing world-class hair care products to the best salons globally. It curates brands not only for their quality and performance but also to align with contemporary lifestyles, similar to trends seen in the fashion industry. This combination of humanistic values, scientific innovation, Italian craftsmanship, and global reach makes Beauticon Valley® Holding a unique and compelling leader in the cosmetics industry.