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Rossmann Czech Republic
Rossmann Czech Republic is a beauty and personal care retailer and the subsidiary which handles all the shops of the German chain Rossmann in the country. Rossmann was launched in Czech Republic in 1994 and is part of AS Watson Hong Kong and Rossmann.
There are currently 149 Rossmann stores operating in Czech Republic.
In 2019, Rossmann Czech Republic launched its loyalty program named Rossmann Club where a lot of benefits and discounts are offered to its customers via its mobile application.
Rossmann Czech Republic offers photo printing services under the banner Rossmann Fotoshop.
Rossmann Czech Republic achieves an annual turnover of €157 million.
Rossmann Czech Republic won the title Successful Firm in 2012. The firm’s private labels, Alterra and enerBiO, were the first in the Czech Republic to receive the international GREEN BRANDS quality seal award for sustainable business. Rossmann Czech Republic is also awarded an EKO-KOM certificate for energy savings every year.
Rossmann Czech Republic offers a range of products in the following categories:
- Personal Care: vitamins & supplements, skincare, hair care, makeup, baby care, oral care, etc.
- Household: detergents, air freshners, candles, etc.
- Sweet Grocery: chocolate truffles, cereals, cookies, confectionery, etc.
- Savory Grocery: crisps, chips, snacks, pasta, vinegar, canned food, sauces, oils, etc.
- Drinks: fruit juices, vegetable juices, smoothies, etc
- Dairy Alternatives: rice milk, almond milk, oat milk, etc.
Rossmann Czech Republic provides bio-certified organic products as well as vegan products.
Brands such as (but not limited to) Domol, Ruby, Isana, Alterra, and Persil are available at Rossmann Czech Republic.
Rossmann has more than 20 private labels in the Czech Republic and some of them include:
- Babydream: a brand of baby milks, foods and juices that are of certified organic quality)
- Laudatio: a range of coffee products
- Enerbio: a brand of snacks, cheese, baked beans etc.
The firm imports its products from Germany and many other countries.
Products offered by Rossmann Czech Republic are certified by The Blue Angel, FSC and PEFC.
Moreover, the products go through the OKO test to ensure the products’ quality. Rossmann stores in Czech Republic are of the same standards as other Rossmann stores across Europe.
The central warehouse in Prague occupies a total floor space of approximately 11 000 sqm. Its warehouse picking systems are integrated with ASRS to provide voice picking.
Rossmann Czech Republic partnered with Henkel to provide products without packaging to help reduce waste. The firm also provides cosmetic products without microplastic.
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