Delhaize Serbia

Maxi Serbia is a business operating several retail chains in Serbia. Established in 2000, Maxi Serbia provides over 15000 references. Since 2011, Maxi Serbia is owned by Ahold Delhaize Group. 

Maxi Serbia operates its own online shop. 

Maxi Serbia runs over 400 stores under the following banners:

• Maxi
• Mega Maxi
• Tempo
• Shop & Go

In 2016, Maxi Serbia had a market share of 20.6% in Serbia.

Maxi Serbia reached a turnover of € 825.4 million in 2019 and employs 13000 persons currently. 

Maxi Serbia provides products under the following categories:

• Savory Grocery: snacks, crisps, crackers, etc.
• Sweet Grocery: biscuits, candies, chocolates, etc.
• Dairy: milk, eggs, butter, sour cream, etc.
• Chilled & Fresh Food: charcuterie, fish, meat, etc.
• Frozen Food: meat, fruits, vegetables, ready-meals, etc.
• Personal Care: hair care, skincare, fragrances, etc. 
• Household: detergents, cleaning products, fabric softeners, etc. 

Some of the brands available include Perfex, Alpine, Cif, My Cow, Domestos, etc. 

Maxi Serbia also provides products under its own brand Maxi. 75% of its product range are sourced from local producers.

Maxi Serbia operates a modern distribution centre. 

Maxi Serbia’s online store can be accessed on www.maxi.rs