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Buying office > Penny Market Germany
Penny Market Germany
Penny is the brand name of the Rewe Group's discount stores chain. Rewe operates about 2200 Penny in its home country, and almost 3500 in Europe.
The innovative discounter PENNY also operates very successfully abroad and has made a name for itself at REWE Group with its international expansion. There are 290 PENNY branch stores in Austria alone, which have achieved annual increases in turnover. With about 180 branch stores, PENNY is the Number Two on the Hungarian market while it is even the market leader in the Czech Republic (about 320 branch stores) and in Romania. With its discount concept PENNY XXL featuring larger sales floor areas (up to 2,400 square metres), PENNY Market is present on the Romanian market with six locations; in the standard discounter segment, PENNY operates more than 80 branch stores.
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