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Lidl Malta
Lidl Malta is a retail chain founded in 2008 by Josef Schwarz. Its headquarters is based in Luqa, Malta. The company is a subsidiary of the family-owned multinational group, Schwarz Gruppe.
Presently, the business operates 9 retail units across the country.
In the financial year 2019, Lidl Malta achieved a turnover of €182 million and currently employs over 370 people.
It is noteworthy that the firm was awarded by the Top Employers Institute for the 3rd consecutive year in 2021.
Moreover, Lidl Malta offers a variety of food and non-food products in the following categories:
- Savoury grocery: rice, biscuits, pulses, etc.
- Sweet grocery: sweets, snacks, coffee, etc.
- Drinks: juices, water, fizzy drinks, etc.
- Wine & spirits: champagnes, rums, whiskeys, etc.
- Dairy: milk, cheese, yoghurt, etc.
- Chilled & fresh: meat, seafood, fruits, etc.
- Frozen: seafood, pizza, vegetables, etc.
- Personal care: deodorants, moisturisers, perfumes, etc.
- Household: detergents, air fresheners, bin bags, etc.
Brands such as Merlot, M&Ms, Perlana, Ferrero Rocher, McVities, Kinder, Loacker, Activa, Pfanner and many others are endorsed by the firm. The company caters for consumers with specific food needs as it offers a range of lactose-free, gluten-free, organic, vegan, vegetarian and other special products.
Furthermore, the retailer developed its own brands known as (non-exhaustive list):
- Milbona: This brand includes products such as yoghurts, milk, butter, etc.
- Cien: A line of organic products.
- Bio Organic: This brand is dedicated to organic products.
Lidl Malta maintains the highest quality standards as it is certified by Fairtrade, FSC, ASC, MSC and many more.
Pertaining to its logistics solutions, the business operates its own distribution centre and has a fleet of trucks to ensure deliveries.
In 2021, Lidl Malta launched its first LNG trucks making it the first retailer in the country to adopt this environmentally sustainable approach to logistics.
With regards to sustainability, the firm protects the environment by reducing the use of plastic in its operations.
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