Turnover
Stores worldwide
2023
Year of creation
Greece
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Stores worldwide
Year of creation
2023
Bazaar Supermarkets is a prominent Greek retail chain specializing in soft discount supermarkets and Cash & Carry operations, headquartered in Athens and part of the Veroukas Group A.E.
Established with over 25 years of market presence, Bazaar serves consumers across Greece through an extensive network of approximately 191 physical stores as of 2023, including 10 dedicated Cash & Carry locations.12 The chain focuses on providing quality products at competitive prices, emphasizing everyday essentials in food, beverages, and household goods.
Bazaar's product assortment caters to modern shopping needs, featuring branded and private-label items in categories such as dairy, fresh produce, beverages, snacks, and beauty care products. Its online platform at bazaar-online.gr extends accessibility, offering home delivery services with special promotions on popular FMCG brands like Dirrollo, Pils Hellas, President butter, and Greek agricultural products.8
The company prioritizes customer convenience with frequent promotional flyers, minimum order quantities for bulk purchases, and a user-friendly e-commerce interface. As a key player in the Greek FMCG retail landscape, Bazaar maintains strong supplier relationships, making it an attractive partner for manufacturers seeking distribution through established supermarket and wholesale channels.12
With its focus on food, drinks, and beauty essentials, Bazaar continues to adapt to consumer trends, blending traditional retail with digital innovation to support Greece's dynamic market.
Turnover
Stores worldwide
2015
Year of creation
Spain
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Stores worldwide
Year of creation
2015
Primaprix is a Spanish discount retail chain specializing in surplus stock from major international brands, offering significant price reductions on a wide range of consumer goods. Founded in Madrid in 2015, the company has rapidly expanded across Spain and into select European markets, positioning itself as a disruptive competitor to established discounters like Mercadona, Lidl, and Aldi.
Primaprix operates over 280 stores in Spain as of recent updates, with a presence in key regions including Madrid, Catalonia, Galicia, Castile and Leon, Andalusia, Valencia, and the Basque Country. The chain sources products from across Europe, including promotional leftovers, new launch overstocks, and items with cross-border price differentials. This model enables discounts of up to 70% on branded goods in categories such as food, drinks, beauty products, snacks, refrigerated items, household essentials, and personal care like Maybelline cosmetics.
The company's growth averages around 35 new stores annually, serving over 3.3 million customers in Spain each year. Primaprix emphasizes quality at low prices, transforming surplus inventory into accessible opportunities for consumers. Its stores typically operate extended hours, such as 9am to 9:30pm, often located in high-traffic retail areas.
With a diverse team representing over 28 nationalities, Primaprix fosters a dynamic work environment focused on expansion and innovation in off-price retail. The chain's success stems from its unique sourcing strategy and commitment to delivering brand-name value, making it an attractive partner for manufacturers looking to offload excess stock efficiently.
Recent milestones include openings in strategic locations like Murcia and Vigo, enhancing proximity to markets such as Portugal. Primaprix continues to grow its footprint, with 247 stores reported in Spain alongside international outposts in France (11 stores) and the Netherlands (3 stores), totaling more than 260 locations Europe-wide.
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Stores worldwide
Poland
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Stores worldwide
Gemini Polska Sp. z o.o. is a leading pharmacy chain operator in Poland, headquartered in Gdańsk. The company develops and manages a nationwide network of pharmacies under the "Gemini" brand, focusing on providing accessible healthcare products, medications, and related services to customers across the country.
Established as a subsidiary of the global private equity group Warburg Pincus LLC, Gemini Polska has expanded through strategic acquisitions and franchise partnerships. A notable example includes the 2023 acquisition of control over Apteka Wrzeszcz Sp. z o.o., which granted indirect control over Apteka Gemini Sp. z o.o. and its franchise pharmacies, as approved by the Polish Office of Competition and Consumer Protection (UOKiK) under case DKK-206/2023.
The company's pharmacy network primarily operates in urban areas, offering a range of fast-moving consumer goods (FMCG) in categories such as pharmaceuticals, health and beauty products, food supplements, baby care items, and over-the-counter remedies. Gemini pharmacies emphasize customer convenience with services like online ordering, home delivery, and professional consultations by pharmacists. This positions Gemini as an attractive partner for manufacturers and suppliers in the health, beauty, and wellness sectors seeking broad distribution through a trusted retail network.
Key operational highlights:
Gemini Polska maintains a registered office at Al. Grunwaldzka 411, Biurowiec Alchemia, Budynek Aurum, in Gdańsk, with KRS number 0000595778, NIP 522-305-10-66, and share capital of 119,153,550 PLN.The company fosters a dynamic work environment, prioritizing employee development in areas like IT, HR, and pharmacy operations, and is recognized for HR excellence, with its HR & Payroll department a finalist in the 2024 HR&PAYROLL MASTER contest.
As a key player in Poland's pharmacy retail sector, Gemini Polska offers suppliers reliable access to a growing customer base interested in health-focused FMCG products, supported by a modern infrastructure and customer-centric approach.
Turnover
Stores worldwide
1997
Year of creation
Italy
Turnover
Stores worldwide
Year of creation
1997
Felicia is a leading pharmacy chain in the Republic of Moldova, operating under the AMOFARM SRL brand and related entities as part of the Felicia Healthcare Group. Established in 1997, it introduced the modern pharmacy retail concept to Chișinău with its first location opened on July 23, 1997, by founder Dorian Berdos.
The company functions as a holding with multiple affiliated firms, including Amofarm, Midofarm, Grinfarm, Birivofarm, Amofarm-Diverse, Econord, and Vicason, each maintaining independent legal status while sharing the Felicia brand identity. These entities focus on pharmaceutical retail, production, and commerce, emphasizing high-quality medication distribution and customer service.
Felicia pharmacies specialize in a wide range of products, with a strong emphasis on health, beauty, and wellness items. Key categories include cosmetics, skincare, antiseptics, baby care products like diapers, medical supplies such as syringes and bandages, and home healthcare equipment. The chain promotes certified bio cosmetics from brands like Gamarde and Topicrem, offering intensive hydration solutions for sensitive skin, alongside IDC Institute sets for beauty care.
Felicia supports community health through participation in events like Beauty Expo 2026 and expansion efforts, including a new location in Buiucani sector announced in late 2025. The network provides online ordering, in-store availability, and professional consultations, positioning it as a trusted partner for manufacturers in pharmaceuticals, beauty, and personal care sectors seeking reliable distribution channels in Moldova.
With a modern approach to retail, Felicia maintains a dominant market position for over 25 years, prioritizing customer loyalty and product quality in food-adjacent health categories like nutritional supplements and baby nutrition.
Turnover
Stores worldwide
2012
Year of creation
North Macedonia
Turnover
Stores worldwide
Year of creation
2012
DM Drogerie Markt is a leading European pharmacy and drugstore chain headquartered in Karlsruhe, Germany, specializing in cosmetics, healthcare items, household products, and health food and beverages. The company operates across twelve European countries with over 4,000 stores and approximately 79,700 employees, positioning itself as Germany's largest retailer in its sector.
In North Macedonia, dm-drogerie markt has established a growing presence since its market entry in 2012. The company currently operates 27 stores across 10 cities throughout the country, serving consumers with a comprehensive range of personal care, health, and household products. These locations include stores in major urban centers such as Skopje, the capital, as well as secondary cities like Stip and Veles, offering convenient access to quality pharmacy and beauty products.
The company's retail concept in North Macedonia focuses on convenience shopping, with strategically located outlets including presence in shopping malls and high-traffic retail areas. dm's offering includes international and local brands in cosmetics, skincare, wellness products, dietary supplements, and household essentials, catering to the growing consumer demand for premium and accessible healthcare and beauty solutions in the region.
As part of the broader dm group's expansion strategy in Southeast Europe, the North Macedonian operation contributes to the company's regional growth while maintaining its commitment to quality, value, and customer service that characterizes the brand across all European markets.
Turnover
Stores worldwide
2009
Year of creation
Netherlands
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Stores worldwide
Year of creation
2009
Trade Sense B.V. is a Netherlands-based retail partner specializing in the development, production, sale, and distribution of personal care and health care products, primarily serving the Dutch market within the Benelux region.
Founded in 2009 and headquartered in Breda, North Brabant, the company has over 15 years of experience collaborating with leading manufacturers of fast-moving consumer goods (FMCG). Trade Sense acts as a bridge between producers and retailers, responding to evolving consumer needs by monitoring developments in Dutch supermarket and drugstore channels through data analysis. This market-driven approach enables the creation of innovative, customer-specific product concepts that add value to the market.
The company's core strengths lie in full-service brand distribution, private label development, and supply chain support. As an exclusive distribution partner, Trade Sense handles sales, marketing support, logistics, data management, storage, and transport, simplifying operations for brands throughout the supply chain. In private label development, dedicated product specialists create trend-aligned products in beauty and health care categories. Supply chain services ensure efficient, on-time delivery of goods to consumers.
With a passionate team of sales, logistics, and marketing experts, Trade Sense emphasizes sustainability at its foundation, offering innovative solutions that help consumers feel beautiful, healthy, and good about themselves while contributing to a better world. The company focuses on food, drinks, and beauty sectors where applicable, leveraging years of retailer relationships and market expertise to build strong brands.
Financially, Trade Sense reported annual revenue of approximately €4 million in 2023, with around 7 employees. Contact is available via info@trade-sense.com or +31 76 763 0552 at Reduitlaan 33, 4814 DC Breda, The Netherlands.
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Stores worldwide
Ireland
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Stores worldwide
Cloud 10 Beauty is an online retailer specialising in beauty products, including skincare, makeup, and haircare, based in Ireland. Operating from Drumillard Business Park in Castleblayney, the company offers fast worldwide delivery, with next-day shipping available across Ireland and the UK.
The platform serves as a comprehensive beauty discovery destination, featuring trending items such as Symprove supplements, K18 hair products, SOSU Cosmetics palettes, and brands like The Ordinary, Paula's Choice, and Redken. Customers appreciate the site for exceptional value, access to premium brands, and quick delivery, as reflected in app reviews and website testimonials averaging excellent ratings.
Cloud 10 Beauty provides perks like exclusive app discounts, wishlist functionality, order tracking, and free shipping. The mobile app, available on Google Play and Apple App Store, enhances shopping with easy checkout, notifications for new launches, and personalised recommendations.
As a trader compliant with EU law, Cloud 10 Beauty Limited (DUNS: 985058509) emphasises unparalleled customer service. It focuses on food supplements, drinks like wellness shots, and beauty categories, making it an attractive partner for suppliers seeking broad Irish and international reach through e-commerce.
Turnover
Stores worldwide
2008
Year of creation
Portugal
Turnover
Stores worldwide
Year of creation
2008
SweetCare is a leading Portuguese online retailer specializing in health, beauty, and wellness products, founded in 2008 in Porto, Portugal. Operating as Sweetcare Lda, the company has established itself as the number one online store for beauty and dermocosmetics in Portugal and Portuguese-speaking countries, offering over 25,000 products from more than 600 premium brands.
The product assortment focuses on skincare, haircare, makeup, fragrances, dermocosmetics, beauty devices, health supplements, and hygiene essentials, with categories including K-Beauty, natural and vegan options, premium cosmetics, and clinical beauty. SweetCare emphasizes 100% authentic, original products sourced directly from official brands and authorized distributors, holding Parapharmacy License No. 00044/2022 from Infarmed, Portugal's National Authority of Medicines and Health Products, allowing sales of pharmaceutical products, cosmeceuticals, and nutritional supplements.
Key features include the SweetPLUS loyalty program offering 5% on all purchases, a refer-a-friend scheme, and personalized advice from a team of beauty experts and pharmacists available for virtual consultations. Customer support operates Monday to Saturday from 9:00 to 18:00 GMT via phone (+351 225400326), email, and chat, with multilingual assistance in English and Portuguese.
SweetCare maintains a physical presence with a store in Porto at Rua Eduardo Santos Silva, 261 AQ1, 4200-283 Porto, alongside its primary e-commerce platform that ships worldwide. Delivery to Portugal and Spain takes 1-3 business days, EU countries 2-7 days, and non-EU 3-15 days.
Recognized for rapid growth, SweetCare ranked 488th in Deloitte’s Technology Fast 500 EMEA 2023, featured in Financial Times FT1000 Europe’s Fastest Growing Companies (2023 & 2024), FT300 Long-Term Growth Champions 2023, Deloitte Fast 50 Portugal, PME Líder 2024, and Exame 1000 PME 2023. The company partners with charity institutions to provide hygiene essentials and prioritizes customer satisfaction, innovation, and digital transformation.
With a 4.9/5 rating from over 600,000 global users, SweetCare delivers free samples, competitive pricing, and reliable service, positioning it as a trusted partner for manufacturers and suppliers in beauty, skincare, haircare, makeup, fragrances, and health products.
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Stores worldwide
Germany
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Stores worldwide
Global Beauty Brands GmbH is a specialized distributor of international beauty, hair care, and cosmetic brands operating across Central Europe, with its headquarters in Hannover, Germany.
The company provides comprehensive services including exclusive brand management, business development, and distribution for cosmetics, hair care, and related products. Their office team and local sales representatives focus on delivering expert services to help grow new and existing brands in competitive markets. Services encompass full distribution, agent models, and consulting, along with direct local marketing, point-of-sale training, social media management, and event planning to connect brands with relevant sales channels.
Located at Neue Speicherstr. 9, 30453 Hannover, Germany, and previously noted at 5 Dornierstraße in the same city, Global Beauty Brands GmbH targets brand owners seeking market access in Europe. They emphasize tailored business models to meet individual needs, positioning themselves as beauty specialists rather than just distributors.
The company has been associated with a small team, estimated at 2-10 employees, supporting operations in Germany and the UK. Their contact details include phone: (+49) 511 5696 1311 and (+49) 511 56961318.
Global Beauty Brands serves as a key partner for manufacturers and suppliers looking to expand in the Central European beauty sector, focusing on cosmetics, makeup, nail products, and skin care categories.
Turnover
Stores worldwide
2007
Year of creation
Romania
Turnover
Stores worldwide
Year of creation
2007
DM drogerie markt România is the Romanian subsidiary of the German retail chain dm-drogerie markt, a leading European drugstore operator specializing in beauty, health, wellness, baby care, and household products.
Established in Romania in 2007, the company opened its first store in Timișoara on November 22, followed by locations in Bucharest. Rapid expansion occurred in 2008-2009, reaching 20 stores in cities including Deva, Arad, Oradea, Târgu Mureș, Brăila, Pitești, Constanța, Reșița, Buzău, and Lugoj. By 2015, the network had grown to 72 stores. As of the financial year 2023-2024 (ended September 30, 2024), dm operated 153 stores nationwide after opening 17 new locations, supported by investments exceeding RON 110 million (EUR 22 million) in store redesigns and warehouse upgrades in Timișoara.
Headquartered at Str. Cremona Nr. 2, Timișoara, Timis County, dm România focuses on high-quality, affordable products, including well-known brands and its own lines exceeding 14,000 items. The assortment emphasizes beauty and personal care (cosmetics, skin care, hair products, perfumes, makeup), baby care, health and wellness (vitamins, sports nutrition), and household essentials, alongside food and drink categories like organic & health food, baby food, juices, soft drinks, honey, sugars, spreads, and pet food.
The company employs between 500 and 999 people in Romania, delivering exceptional in-store and online shopping experiences through digital innovation and customer-centric approaches. dm promotes sustainability, holistic well-being, and community engagement, maintaining a strong presence in shopping centers like Winmarkt locations in Bistrița, Brăila, Ploiești, and Râmnicu Vâlcea.
For manufacturers and suppliers, dm România offers broad reach across urban and regional markets, with a focus on quality-driven partnerships in beauty, wellness, and FMCG categories suited to drugstore retail.
Turnover
Stores worldwide
Poland
Turnover
Stores worldwide
Drogeria Pigment is a specialized cosmetics store chain in Poland, focusing on high-quality skincare, beauty, and personal care products.
Established in Kraków, the company operates from its corporate office at Ulica Gromadzka 46, Kraków, Lesser Poland Voivodeship, 30-714. One known location is at ul. Karmelicka 74 in Kraków, where it serves as a point of sale for premium cosmetic brands such as AVA Laboratorium's natural and organic skincare lines. The store emphasizes effective skincare routines, including regeneration, retinoids, and seasonal care, as showcased in its YouTube content celebrating over 11 years in the beauty sector.
Drogeria Pigment has undergone professional rebranding by Łobzowska Studio, featuring a modern logotype, key visuals, and photographic strategy. This design is implemented across its website drogeriapigment.pl and physical materials like business cards, vouchers, gift cards, paper bags, boxes, and postcards, using uncoated pulp-colored paper with silver hot stamping and edge painting.
The company employs between 51-200 staff in Poland, positioning it as a mid-sized player in the cosmetics retail market. With a focus on food, drinks, and beauty-related products within the FMCG sector, Drogeria Pigment caters to customers seeking trusted Polish and natural cosmetic brands. Its locations function as convenience-style outlets offering curated selections of face creams, body lotions, oils, peels, and specialized treatments for various skin types, including sensitive and atopic skin.
As a destination for beauty enthusiasts, Drogeria Pigment combines expert product knowledge with an inviting shopping experience, making it an attractive partner for manufacturers and suppliers of skincare, makeup, and wellness products in Poland.
Turnover
Stores worldwide
2015
Year of creation
Italy
Turnover
Stores worldwide
Year of creation
2015
Biouty S.r.l. is an Italian company specializing in the import, distribution, and marketing of organic and natural beauty products, with a focus on skincare, haircare, and wellness categories.
Founded in 2015 and headquartered at Via Zante 14 in Milano, Lombardia, Biouty operates as an importer, distributor, retailer, and online store within the cosmetics sector.Biouty provides comprehensive services including order management, advanced logistics, marketing, digital marketing, merchandising, category management, and Nielsen data analysis.
The company serves the Grande Distribuzione Organizzata (organized large-scale retail), drugstores, department stores, and normal trade across Italy, contributing to category growth and development.Biouty emphasizes sell-out strategies, consulting, training, and cutting-edge logistics, always prioritizing the modern, conscious consumer.
Its portfolio features exclusive brands in natural and organic lines for hair care, skin care, men's grooming products that refresh and prevent irritations with natural formulations, and certified organic dietary supplements to support nutritional needs.
Biouty maintains strong commercial relationships with major Italian distribution players, ensuring nationwide presence and tailored support to meet client needs in food, drinks, and especially beauty sectors.
As a dynamic S.r.l. incorporated in 2016, operating in the wholesale of perfumes and cosmetics, Biouty positions itself as a 360-degree partner for brands seeking expansion in the Italian market through reliable distribution and retail channels.
Turnover
Stores worldwide
Serbia
Turnover
Stores worldwide
Magic Beauty Serbia is a specialized beauty retailer operating in Serbia, focusing on cosmetics, skincare, and personal care products. Through its online platform at www.magicbeauty.rs, the company offers a wide selection of beauty items tailored to customer needs in facial care, makeup, body care, hair care, manicure products, perfumes, oral hygiene, spa essentials, supplements, and men's grooming products.
The product assortment emphasizes high-quality international and local brands, including dermatologist-tested formulas from Dr. Jart+, renowned for its Cicapair line for soothing redness and Ceramidin for intense hydration, as well as pioneering BB creams and Korean skincare trends. Another featured brand, Afterspa, brings spa-like experiences home with affordable, clinically tested vegan and cruelty-free products in recyclable packaging. These include spa programs like foot brushes, back peeling straps, satin sleep masks, bath sponges, and more, promoting clean beauty and sustainability initiatives such as partnerships with CleanHub to reduce ocean plastic.
Magic Beauty Serbia caters to diverse beauty routines with categories such as face cleaning, toners, serums, creams, eye care, SPF protection, face masks, facial oils, rollers, and apparatus for facial care. Featured products include Mario Badescu spray with aloe, cucumber, and green tea and Dr. Jart+ Cicapair Intensive Soothing Repair Gel Cream, often available at promotional discounts to attract value-conscious shoppers.
As a retailer in the competitive Serbian beauty market, Magic Beauty positions itself as a destination where "beauty lives" (Tamo Gde živi Lepota), providing accessible premium beauty solutions for food, drinks, and especially beauty-related FMCG categories. Its online-first model supports convenient purchasing of beauty essentials, making it an attractive partner for manufacturers seeking distribution in Serbia's personal care sector.
Turnover
Stores worldwide
1967
Year of creation
Greece
Turnover
Stores worldwide
Year of creation
1967
Hondos Center is Greece's leading beauty and fashion retail chain, established in 1967 as a premier destination for cosmetics, perfumery, skincare, makeup, and related products.
Operating a network of approximately 74 to 79 stores across Greece, the company has built a reputation as one of Europe's largest cosmetics distribution networks. Its flagship location at Omonia Square in Athens spans nine floors dedicated to beauty and fashion items, with a rooftop restaurant offering fresh Greek cuisine.
Hondos Center employs over 6,000 people in Greece, providing exceptional service in categories such as skincare, fragrances, makeup, hair care, body products, men's grooming, kids' items, and sun protection. The retailer curates more than 600 prestigious brands, focusing on luxury authentic products in beauty care, perfumery, lingerie, swimwear, hosiery, handbags, shoes, fashion accessories, apparel for men, women, and children.
With free shipping on purchases over €55 within Greece and a focus on customer satisfaction, it remains a top choice for manufacturers and suppliers targeting the Greek beauty retail sector.
Turnover
Stores worldwide
1995
Year of creation
Estonia
Turnover
Stores worldwide
Year of creation
1995
Selver AS is a leading Estonian retail chain specializing in supermarkets and hypermarkets, primarily offering food, beverages, and consumer goods. Established in 1995 with the opening of its first store, Punane Selver, in Tallinn's Lasnamäe district, the company has grown into a nationwide network operating across all counties of Estonia.
As a wholly-owned subsidiary of Tallinna Kaubamaja Grupp AS, Selver focuses on retail trade with a strong emphasis on food assortments from local Estonian producers alongside everyday consumer staples. The chain includes various store formats such as standard Selver supermarkets, smaller Selver ABC convenience stores, premium Delice locations, and specialized outlets like Solaris Food Store and Kadaka Cafe. Selver also operates a mobile store on Hiiumaa island and provides nationwide home delivery through its e-Selver online platform, making it the only grocery e-store covering all mainland Estonia and major islands.
Selver stores are strategically located at traffic hubs for customer convenience, featuring in-house Selver Kitchen sections with ready meals, salads, bakery products, desserts, and party foods. The company's product range prioritizes fresh food, drinks, and select beauty and personal care items, appealing to diverse shopping needs from quick convenience purchases to full weekly shops.
Selver maintains a significant market position in Estonia's supermarket sector, with a reported 17.3% share in earlier years, and continues active growth through acquisitions such as the 2020 purchase of ABC Supermarkets adding 16 Comarket stores, Delice locations, and Solaris Center. In 2022, the chain recorded 43.7 million customer purchases, reflecting strong consumer engagement.
Headquartered at Pärnu mnt 238, Tallinn, Selver AS engages in principal activities of non-specialized retail predominating in food, beverages, and tobacco, complemented by secondary operations in business support services and real estate management. Subsidiaries include Kulinaaria OÜ in Estonia for catering and SIA Selver in Latvia.
Turnover
Stores worldwide
1993
Year of creation
Italy
Turnover
Stores worldwide
Year of creation
1993
Eurospin is Italy's leading discount supermarket chain, specializing in food, beverages, and consumer goods with a focus on smart shopping at competitive prices.
Founded in 1993 by four Italian entrepreneurial families—the Pozzis, Mions, Odorizzis, and Barbons—Eurospin pioneered the discount format in Italy. Starting with franchising, the company rapidly expanded by opening its own stores, becoming the first major Italian-owned discount chain. Today, it operates through a holding company, Eurospin Italia SpA, which oversees strategic functions including procurement, marketing, logistics, expansion, and human resources.
In Italy, Eurospin manages over 1,200 stores through five regional operating companies: Spesa Intelligente S.p.A., Eurospin Tirrenica S.p.A., Eurospin Lazio S.p.A., Eurospin Puglia S.p.A., and Eurospin Sicilia S.p.A. These entities handle real-estate development and retail operations, ensuring a nationwide presence. The chain's stores emphasize a limited assortment of high-quality, private-label products, particularly in food and drinks, aligned with Italian tastes and traditions.
Eurospin has expanded internationally, entering Slovenia in 2004 with 59 stores, Croatia in 2020 with 38 stores, and Malta in 2024 with 2 stores. Plans are underway for entry into Serbia in 2026. The group's model prioritizes savings and quality, attracting 13 million customers who value its everyday low-price strategy on essentials like groceries, beverages, and select beauty products.
Eurospin continues to grow, maintaining leadership in Italy's discount sector with a workforce exceeding 22,000 and robust turnover reflecting strong market performance.
Turnover
Stores worldwide
1997
Year of creation
Lithuania
Turnover
Stores worldwide
Year of creation
1997
Norfa is a leading supermarket chain in Lithuania, operated by Norfos Mažmena UAB, established in 1997. Headquartered in Vilnius, it ranks as the third or fourth largest retail network in the country by sales volume.
The chain began with its first store in Vilnius' Žirmūnai district and has expanded significantly since. By the end of 2023, Norfa operated 157 retail centers across Lithuania, including major cities like Vilnius (22 stores), Panevėžys (10), Klaipėda (7), Šiauliai (6), and Kaunas (5), with presence in nearly all regional centers. In 2025, the network grew to 160 supermarkets. The total floor area of Norfa stores reached approximately 230,000 m² in 2023. Notable locations include the flagship NBAZĖ store at Savanorių Ave. 176 in Vilnius, the largest in the chain at 9,000 m² supermarket space plus wholesale sections for alcohol and tobacco.
Norfa focuses on value-for-money products, emphasizing Lithuanian goods, an effective discount system, and a broad assortment in food, drinks, dairy, fresh produce, frozen items, household products, and personal care. Key categories include savoury and sweet groceries (biscuits, rice, jams, chocolates, coffee), dairy (milk, cheese), chilled & fresh (meat, fruits), drinks (juices, water), and beauty items. The chain endorses major brands like Jacobs, Cheetos, Maggi, Snickers, Kitkat, Lavazza, Nescafe, Garnier, and Lipton. Norfa's own brands feature N (bread, milk, meat), Piemenelio Excellence (dairy), Rivona (honey, jams, fruits), and Effa (personal care).
The loyalty program is highly popular, with nearly 1 million customers using discount cards, accounting for over three-quarters of total sales. In 2022, discounts totaled €41.875 million for loyalty members. Cards also offer benefits at N pharmacies, part of the affiliated NORFOS VAISTINĖ network.
Logistics are supported by Rivona, the principal supplier, handling deliveries and contributing to Norfa's efficient operations. Norfa employs over 3,500 staff in Lithuania, offering competitive salaries—reportedly the highest among supermarket chains at an average net of €1,046 monthly. The company invests in employee motivation and energy efficiency, earning recognition as Lithuania's leader in energy saving in 2015.
In 2022, Norfos Mažmena achieved a turnover of approximately €705 million excluding VAT. Plans for 2024 included opening or renewing 10 supermarkets, underscoring ongoing expansion. Norfa serves as an attractive partner for suppliers in food, beverages, and beauty sectors due to its nationwide reach, loyal customer base, and focus on quality retail.
Turnover
Stores worldwide
1997
Year of creation
North Macedonia
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Stores worldwide
Year of creation
1997
Vero is a prominent retail chain in North Macedonia, operating as the continuation of the Greek Veropoulos Group's international expansion.
Established in 1997 as Veropoulos Skopje, the company has been headquartered in Skopje and specializes in supermarket retail, offering daily shopping essentials, fresh produce, and convenience items tailored to local preferences.
In addition to its core supermarket business, Vero is associated with the Vero Center shopping mall in Skopje, which features modern facilities including a recent 730 kW rooftop solar power installation for sustainability.
The chain emphasizes fresh market products and has maintained a strong presence for over 25 years, serving the North Macedonian market with reliable retail services.
Vero Skopje employs around 300 staff, supporting efficient operations in the competitive FMCG sector.
Turnover
Stores worldwide
1993
Year of creation
Albania
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Stores worldwide
Year of creation
1993
Big Market is the leading supermarket chain in Albania, operating a extensive network of outlets across the country. Founded in 1993 by Vullnet Sinaj, the company has grown to become a dominant player in the grocery retail sector, headquartered in Tirana.
The chain manages 135 outlets, comprising 130 supermarkets and 5 hypermarkets, serving communities nationwide with a wide assortment of products. Its slogan, "Big Market, know what to choose", reflects its commitment to quality and customer choice. Big Market offers over 30,000 exclusive references, including major brands such as Maretti, Lays, Patos, Kinder, Milka, Snickers, Bounty, Barilla, Bioactive, Soft, Duel, Palmolive, and Nivea.
Focus areas include food, beverages, and beauty products, with dedicated categories for fresh produce, drinks, baby products, bio/dietary items, personal hygiene, and household essentials. The company stocks bio products for specific dietary needs and has developed its own private label brand "Big Market," featuring items like sugar, oils, and canned goods.
Big Market maintains rigorous quality standards, certified by HACCP, SGS ISO 9001:2000, BRC, and IFS. In 2016, it received the "Leader of quality products in the field of Albanian Supermarkets" award from the Tirana Chamber of Commerce and Industry. The chain also operates an e-commerce platform through Big Market Citypark, located at Autostrada Tirane-Durres, Km 12, City Park, enabling online shopping with home delivery.
With 20 shareholders and a strong emphasis on fair trade and customer safety, Big Market continues to prioritize product quality and supplier partnerships, making it an attractive partner for manufacturers in food, drinks, and beauty sectors.
Turnover
Stores worldwide
1999
Year of creation
Latvia
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Stores worldwide
Year of creation
1999
Mego, officially Sabiedrība ar ierobežotu atbildību "MEGO" (SIA MEGO), is a prominent Latvian retail company specializing in food and consumer goods trade. Registered on 23 September 1999 with registration number 40003461212, the company is headquartered at Krustpils iela 12, Rīga, LV-1073.
Founded over 20 years ago, Mego has established itself as one of Latvia's leading retailers, offering a wide range of quality products, including those from local producers. The company operates a network of more than 90 stores across various cities and towns in Latvia, such as Rīga, Aizkraukle, Baldone, Bauska, Brocēni, Cēsis, Jēkabpils, Jūrmala, Sauriesi, Liepāja, Talsi, Tukums, Valka, and Ventspils. Its primary activity falls under non-specialized retail trade mainly in food, beverages, or tobacco products (NACE 47.11).
In a significant expansion, Mego acquired the "Iki" store chain in Latvia around 2014, integrating 51 stores into its operations, boosting its presence to a total of 53 stores under the Mego brand at that time. This move solidified its position among the largest food retailers in the country, with a focus on everyday consumer needs like groceries, drinks, and related products.
Mego emphasizes accessibility and trust, serving communities nationwide through its extensive store network. The company maintains an active status in the Commercial Register since 17 June 2003, with a fixed capital of 20,000 EUR. It also engages in food product wholesale activities, supporting its retail operations.
For manufacturers and suppliers, Mego represents a key partner in the Latvian FMCG market, prioritizing quality local goods and providing broad distribution channels through its supermarket outlets.
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1994
Year of creation
Serbia
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Year of creation
1994
Roda is a prominent Serbian retail chain specializing in grocery and consumer goods, operating under the website roda.rs. Established in 1994 with its first store in Kula, Vojvodina, Roda has grown into a major player in the Serbian market, particularly known for its megamarkets designed for large family purchases.
The company began expanding from Vojvodina across Serbia, developing a network of hypermarkets that offer a wide range of **FMCG products** including food, beverages, household items, and beauty products. Roda positions itself as a destination for value-driven shopping with competitive pricing and extensive product assortments, appealing to families and bulk buyers.
Currently, Roda operates as part of the Fortenova Group's portfolio in Serbia, one of Mercator's brands, enhancing its positive price perception among consumers. It maintains a strong presence with hypermarkets strategically located throughout the country, focusing on convenience and quality in everyday essentials.
With reported revenue around $412 million (approximately €380 million), Roda demonstrates robust financial performance in the competitive retail sector.Its employee base exceeds 2,500, supporting operations in sales, logistics, and customer service across Serbia.
Roda's growth trajectory and market positioning make it an attractive partner for FMCG suppliers seeking reliable distribution channels in Serbia. The chain continues to prioritize customer satisfaction through quality offerings and efficient retail operations.
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Latvia
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LATS, SIA is a Latvian limited liability company operating in the FMCG sector, specializing in wholesale trade of food products, beverages, and related goods. Registered under number 42103003060, the company is headquartered in Grobiņa, Dienvidkurzemes novads, at Lielā iela 28, LV-3430.
The company focuses on supplying a range of fast-moving consumer goods, including food and drinks, to retail and commercial customers across Latvia. It serves as a key player in the local distribution network, providing products suitable for manufacturers and suppliers looking to reach the Latvian market through established wholesale channels.
Business Activities
LATS maintains a network of selling points in the country, facilitating efficient logistics for FMCG suppliers. The company's location in Grobiņa supports regional coverage, particularly in the Kurzeme area, making it an attractive partner for brands targeting local retailers.
Contact details include phone +371 63491474, enabling direct engagement for business opportunities.
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Slovakia
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Fresh Market Slovakia is a modern two-story farmers market and food hall located in Bratislava, Slovakia. Housed in a large industrial space, it combines a vibrant selection of fresh local produce, quality meats, dairy, fish, baked goods, wine, beer, and organic cosmetics with an extensive array of international gastronomic experiences.
The ground floor features a traditional farmers market section offering fresh fruits and vegetables from local farmers, alongside small grocery and beverage shops. Highlights include eco-friendly zero-waste options like U Vážky, where customers can buy quality food by weight without packaging and refill detergents in reusable bottles. Other kiosks provide seasonal, high-quality products from local producers, such as Sanagro's fresh meats, vegetables, and milk products sourced from their own farms in western and central Slovakia.
Upstairs, visitors enjoy 35 gastronomic experiences representing cuisines from around the world, including Slovak homemade dishes at Gurmán, Asian options like Gonnsuke ramen and NY-quality sushi, European specialties, Alaturka Turkish, MeetBalls, Hummus and Couscous Bar, Regal Burger, and Filip’s Hot Dog. Cafés and bars offer delicious coffee and spaces for socializing.
Fresh Market hosts cultural events and features a children’s corner, making it a family-friendly destination. It emphasizes high-quality, health-conscious ingredients and supports local growers by providing stalls for selling fruits, vegetables, and other products. Open daily with varying hours, it serves as Bratislava’s premier spot for fresh, seasonal foods and global flavors under one roof.
The market attracts food enthusiasts, locals, and tourists seeking authentic Slovak produce alongside exotic culinary options, fostering a community hub for healthy eating and sustainable shopping.
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1992
Year of creation
Serbia
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Year of creation
1992
Nelt Group is a leading logistics and distribution company headquartered in Serbia, founded in 1992. The organization has evolved from a small wholesaler into a major regional player specializing in consumer goods distribution, pharmaceutical products, tobacco distribution, and comprehensive logistics services across Southeast Europe and Africa.
Operating from its flagship facility in Dobanovci near Belgrade—a modern 60-hectare distribution and logistics center strategically located in the city's industrial zone—Nelt Co d.o.o. serves as the primary operations hub for Serbia. The company achieved €1.4 billion in revenue in 2024, reflecting consistent 8-9% annual growth. In Serbia specifically, Nelt operates multiple regional offices across key cities including Novi Sad, Subotica, Niš, Kraljevo, and Sevojno.
Nelt's core competencies include storage, transportation, inventory management, and supply chain optimization. The company maintains its own fleet of vehicles while collaborating with regional carriers to ensure efficient product delivery and optimal market availability. Beyond distribution, Nelt provides trade marketing services to manufacturers and partners across various industries.
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Serbia
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Aman d.o.o. is a prominent retail chain headquartered in Beograd, Serbia, operating primarily in the fast-moving consumer goods (FMCG) sector across the country.
Established as a key player in Serbia's retail landscape, Aman specializes in providing everyday essentials, food, beverages, and household products to local communities. The company positions itself as "Aman - dobar komšija" (Aman - good neighbor), emphasizing proximity and customer-friendly service through its network of neighborhood stores.
Aman's retail model caters to the daily shopping needs of Serbian households, with an emphasis on accessibility and fresh market offerings. The company's website features catalogs, current promotions, and a supplier portal, facilitating strong partnerships with manufacturers in food, drinks, and beauty categories.
As a locally rooted retailer, Aman contributes to Serbia's retail ecosystem by supporting domestic suppliers while providing reliable distribution channels for international FMCG brands. Its store formats are optimized for quick-service shopping, making it an attractive partner for suppliers targeting the Balkan market.
The chain maintains a modern online presence with tools for browsing weekly specials and contacting the business, underscoring its commitment to both traditional retail and digital engagement.
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1988
Year of creation
Finland
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Year of creation
1988
Kärkkäinen Ltd is a family-owned Finnish retail company headquartered in Ylivieska, northern Ostrobothnia. Founded in 1988, it has grown into one of Finland's prominent retailers, specializing in a vast product range of approximately 400,000 non-food articles across its operations.
The company operates large-scale shopping centers and hypermarkets, with key locations in Ylivieska, Lahti, Oulu, Ii, and Jyväskylä. These facilities are among the biggest in Finland, offering extensive retail spaces for consumer goods. Kärkkäinen also maintains administrative offices in Ylivieska, near Helsinki-Vantaa airport, and close to Oulu airport to support its logistics and operations.
In addition to physical stores, Kärkkäinen runs a major online platform at karkkainen.com, described as Finland's largest webshop with over 400,000 products. The site functions as a marketplace hosting Kärkkäinen alongside independent sellers, providing convenient e-commerce options with features like 30-day returns and customer support.
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Bosnia and Herzegovina
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CM-Cosmetic Market is the largest domestic drugstore chain in Bosnia and Herzegovina, specializing in beauty, health, and personal care products. Headquartered in Vitez, the company operates a network of retail stores across the country, offering a wide range of cosmetics, perfumes, body care, hair care, facial care, hand and foot care, baby cosmetics, and household hygiene products.
Founded with the vision to provide customers with high-quality products at competitive prices, CM-Cosmetic Market has grown significantly, marked by its strong focus on women's beauty and an increasing emphasis on men's grooming needs. The chain's recognizable slogan, "Selected for You", underscores its commitment to curating offerings that balance price and quality, appealing primarily to women aged 25 to 45 who prioritize daily beauty and self-care routines.
CM-Cosmetic Market fosters customer loyalty through innovative programs such as the cm club card and cm family club card. These allow shoppers to accumulate points on purchases, redeemable for benefits and discounts at the end of each calendar year. The company's mobile app, available on Google Play and Apple App Store, keeps customers informed about promotions, product offers, and store information, enhancing the shopping experience.
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Greece
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BeautyFree is a Greek retailer specializing in beauty, cosmetics, hair care, and personal care products. Operating primarily through its website https://beautyfree.gr and physical stores in Greece, the company offers a wide range of branded items at competitive prices under the slogan "BIG BRANDS. LOW PRICES."
The product assortment focuses on cosmetics such as foundations, concealers, BB & CC creams, primers, powders, blushes, contouring products, bronzers, highlighters, and fixing sprays. It also includes extensive makeup options for eyes, lips, and brushes, including sets of makeup brushes and sponges. Hair care is a key category, featuring dyes, shampoos, conditioners, styling products, combs, electrical appliances, scissors, and accessories like eyelash curlers and tweezers.
Stores: BeautyFree maintains at least one physical location in Larisa, Greece, at Rousvelt 6, 41222 Larisa. This store serves as a key selling point for customers seeking in-person shopping alongside the robust e-commerce platform. The company caters to beauty enthusiasts, hairdressers, and everyday consumers looking for professional and affordable beauty solutions.
BeautyFree emphasizes accessibility with categories for fragrances, makeup, hair salon supplies, and cleaning accessories. Delivery options, terms of use, and an information security policy are available on the site, ensuring reliable service across Greece. Ideal for manufacturers and suppliers targeting the Greek beauty and personal care market through retail and online channels.
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Czechia
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INTERDRINKS s.r.o. is a Czech beverage trader and online alcohol retailer based in Nebovidy near Moravany u Brna. The company operates the e-shop interdrinks.cz and serves customers from its company headquarters and pickup point at Nebovidy 153, with separate contact lines for the e-shop, accounting, storage, and wholesale distribution.
The company focuses on the sale of alcoholic beverages, with a product assortment that includes rum, whisky, tequila, gin, vodka, brandy, cognac, absinthe, amaretto, armagnac, calvados, and related spirits. Its public-facing channels indicate an emphasis on online sales and wholesale distribution rather than a large network of consumer-facing stores.
In the Czech market, INTERDRINKS operates primarily through e-commerce and wholesale supply, with order collection available at its pickup location. The business also presents itself as a supplier of drinks through its local commercial presence in Nebovidy, supporting both direct-to-consumer and trade-oriented activity.
Financial note: recent turnover and employee data were not verifiable from the available sources.
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Czechia
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Premier Wines & Spirits is a wine and spirits retailer based in Prague, Czechia, operating under the Premier Wines & Spirits s.r.o. entity. The business focuses on alcoholic beverages, with an assortment centered on wines, spirits, and related drinks for retail customers in the Czech market.
The company’s online assortment highlights a broad selection of wines, rum, gin, whisky, vodka, cognac, liqueurs, and other spirits, positioning it as a specialist retail destination for premium and everyday beverage purchases. Its public-facing website suggests an emphasis on curated product selection and direct-to-consumer sales through an e-commerce channel.
Available company-profile data indicates that Premier Wines & Spirits s.r.o. is headquartered in Prague and operates with a small workforce in Czechia. Financial information available from recent business data sources places the company in the lower mid-market range by turnover, consistent with a specialized beverage retail operation.
For suppliers and manufacturers, Premier Wines & Spirits represents a niche alcoholic-beverage retail buyer with a product range oriented toward branded and specialty drinks, supported by both in-store and digital purchasing channels.
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Czechia
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Vinoteka Style is a Czech wine shop and e-commerce retailer based in Ostrava, Czechia. The company focuses on the sale of wine and spirits, with an assortment that includes Moravian wines, foreign wines, port, sherry, Madeira, and selected distilled beverages. Its online shop presents the business as a specialist in carefully selected wines from small Moravian producers as well as international labels.
Vinoteka Style operates a retail wine-shop model supported by online sales, making it relevant for suppliers of wine, spirits, and related beverage products. The business is positioned around specialist product knowledge, curated selection, and customer service rather than a broad grocery assortment.
The company is associated with a physical point of sale in Ostrava, Moravská Ostrava, and its presence online indicates an omnichannel commercial model combining in-store retail with internet ordering. Public directory listings and the company’s own site identify it as a vinotéka / wine shop serving consumers seeking specialty beverages in Czechia.
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2011
Year of creation
Poland
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Year of creation
2011
Our story began in 2011, when the Jerónimo Martins Group decided to open the first Hebe store on Jerozolimskie Avenue in Warsaw. Hebe quickly won the hearts of Polish women thanks to its wide product selection, attractive prices, unique shopping experience, and professional customer service.
With the launch of the online store hebe.pl, even more customers from across Poland gained access to exceptional products and the latest beauty trends — with a selection of over 100,000 products from around the world.
In 2021, we took another step forward by launching our international online store at hebe.com. Now, women and men across Europe can easily enjoy everything that Hebe’s beauty kingdom has to offer.
And perhaps it goes without saying that all products available at Hebe are 100% authentic and sourced exclusively from trusted suppliers.
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1
Countries
1995
Year of creation
Albania
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Countries
1
Year of creation
1995
Founded in 1995, initally serving under the AIBA company umbrella, D&D Distribution has established itself as a premier wholesale distribution company, offering a diverse portfolio of renowned brands to a vast clientele. Over the years, we’ve been dedicated to delivering top-quality products to both retail and HoReCa businesses, making us a leader in the industry.
We are the parent company of Eco Market, one of Albania’s growing supermarket chains, and part of the wider DUKA Group business portfolio.
D&D Distribution embarked on its journey with the exclusive distribution rights for the prestigious Italian brand, Divella, joined later by SAICAF coffee, Moretti Beer, Campari etc. Since then, we’ve added and removed various brands from our portfolio, continually evolving to meet the needs of our clients.
With a fleet of 150+ vehicles, 6000+ wholesale clients, and a dedicated sales department comprising of 50+ sales agents, we take pride in our ability to cater to diverse demands efficiently. We’re not only committed to upholding the excellence of our existing brands but also perpetually seeking new and exciting additions to our portfolio. At D&D Distribution, we have seamlessly evolved from our beginnings as a distribution company to become a prominent distributor of some of the world’s most trusted and beloved brands. We are here to deliver the very best, whether it’s for a cozy meal at home or a bustling HoReCa establishment. Trust us for quality, variety, and excellence.
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Sweden
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Ireland
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WHSmith is a leading British retail group operating a large network of convenience-oriented stores in transport hubs and town centres, with a product mix that combines media, stationery and fast-moving consumer goods. From a buying perspective it acts as a significant purchaser and retailer of books, newspapers, magazines and stationery, complemented by a substantial range of confectionery, snacks, soft drinks and impulse food items that are sold through its travel and high-street formats.
The company’s core business is its travel retail division, which runs branded stores in airports, railway stations, motorway service areas and hospitals in the UK and internationally. These outlets focus on convenience purchases for people in transit, prioritising categories such as grab-and-go food, packaged snacks, chocolate and sugar confectionery, bottled water, juices, carbonated soft drinks, ready-to-drink coffee, and other impulse beverages. Alongside these FMCG categories the travel stores maintain a strong offer in newspapers, magazines, books, travel accessories and stationery. Purchasing for these locations involves sourcing fast-moving, high-margin branded items from major FMCG suppliers as well as private label lines tailored to the travel environment.
WHSmith also operates a high-street retail division concentrating on town-centre locations in the UK. These stores have a wider assortment of books, newspapers, magazines, office and school stationery, art supplies, greeting cards and small gifts, combined with a front-of-store food and drink section featuring confectionery, snacks and soft drinks. While media and stationery account for a large share of sales, the company’s FMCG buying team sources and manages national ranges of impulse food, seasonal confectionery and drinks suitable for a convenience format rather than full-line grocery.
Across both divisions, WHSmith’s sourcing scope covers multiple FMCG categories: packaged confectionery and chocolate; salty and sweet snacks; bottled and canned soft drinks; ready-to-drink coffees and teas; packaged ambient food suitable for on-the-go consumption; and selected non-food FMCG such as batteries and travel-sized personal care items. These ranges are mainly branded, with listings from major global consumer goods manufacturers as well as UK-centric brands. The company complements these brands with its own private label stationery and selected gifting ranges.
WHSmith manages distribution to its stores through a combination of centralised warehousing and direct-to-store deliveries from suppliers, reflecting the high turnover and time sensitivity of its food and drink categories. As a specialist in travel convenience retail, it optimises assortment and space allocation to maximise sales of fast-moving snacks and beverages, while maintaining strong availability of newspapers, magazines and books that underpin its brand identity. The group increasingly integrates omnichannel elements such as online ordering for books and gifts, but FMCG categories remain primarily in-store, driven by impulse and immediate consumption.
The company is headquartered in the United Kingdom and employs several thousand people globally across its store network, distribution operations and central functions. It operates hundreds of selling points worldwide, including UK high-street shops and travel locations in multiple countries, though the internal figures provided here relate to a smaller unit scale. WHSmith Group plc acts as the parent organisation for these retail operations.
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Latvia
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Elvi is a Latvian supermarket and convenience-store chain, headquartered in Riga and managed by SIA Elvi Latvija. Launched in 2000 and developed as a franchise organisation, it has grown into one of Latvia's notable domestic grocery banners, with a particular strength in regional communities outside the capital.
The chain comprises around 100 partner-operated stores located predominantly in regional and small-town Latvia, where it plays an important role in local grocery distribution. Elvi holds roughly a 5% share of the Latvian grocery market and positions itself as a convenient neighbourhood retailer close to its customers.
Elvi operates a franchise model in which the central company handles brand management, unified procurement, marketing support, IT systems and other assistance for its independent partner stores. This allows individual retailers to combine local ownership with the buying power and standards of a national network.
Its assortment covers the full everyday grocery range — food, drinks, dairy, fresh and chilled products, and household goods — and blends international brands with a strong offering of Latvian and regional products. Elvi maintains close relationships with small local producers, including regional suppliers who sell only within their own areas.
The management company reported a turnover of approximately €5.5 million in 2023, up around 5% year on year. With its regional footprint, local-producer focus and cooperative franchise structure, Elvi is an attractive partner for food, beverage and household manufacturers seeking distribution beyond Latvia's main urban centres.
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Cyprus
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MAS Supermarkets is a Cypriot supermarket group founded in 1996 as the first shareholding association of supermarkets on the island, originally uniting seven independent, family-owned stores. Its central offices are located in the Dali Industrial Area of the Nicosia district, and the group operates across the whole of Cyprus.
Built as a cooperative that protects and develops small and medium-sized Cypriot supermarkets against large international retail chains, MAS has grown into the country's largest supermarket network by number of outlets, with around 54 member supermarkets. Its stores span every major district, including Nicosia, Limassol, Larnaca, Paphos and the Famagusta region, combining the buying power of a national group with the local knowledge of independently run neighbourhood shops.
MAS supermarkets carry a full FMCG assortment across sweet and savoury grocery, fresh and chilled produce, meat, dairy, frozen foods, drinks, household products, personal care and wine and spirits, catering to everyday shopping needs island-wide.
The group offers one of the most complete private-label ranges available in Cyprus, with roughly 1,600 own-brand products spanning food and non-food categories, giving members a distinctive and competitively priced assortment alongside leading national and international brands.
Positioning itself as a "purebred Cypriot company," MAS reports a turnover of approximately €150 million (2024) and continues to invest in its member network and central services such as procurement, marketing and logistics. With the widest store footprint in the country and a strong private-label programme, MAS Supermarkets is an attractive partner for food, beverage and beauty manufacturers seeking broad distribution across Cyprus.
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Lithuania
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Pigu.lt is the largest online marketplace in Lithuania and the wider Baltic region, headquartered in Vilnius. The company was founded in 2007 (as UAB Pigu), with its first e-shop launched in 2008, and has since grown into the leading e-commerce destination for millions of shoppers across the Baltics and Northern Europe.
The platform operates a marketplace model hosting more than 4,000 third-party sellers and offering over 3 million products, attracting approximately 150 million visits per year. Beyond Lithuania, the group runs sister platforms 220.lv in Latvia and Kaup24.ee / Hansapost.ee in Estonia, giving it a pan-Baltic footprint. In 2021 Pigu merged with Finland's Hobby Hall to form PHH Group, the region's largest e-commerce company.
Pigu.lt carries a broad assortment spanning home and garden, electronics, toys and sports, alongside fast-moving consumer goods categories including food and drinks, health, beauty and personal care, and household products, combining its own retail range with an extensive third-party marketplace catalogue.
The company operates modern fulfilment and last-mile delivery infrastructure across the Baltic states, supported by parcel-locker and courier networks. In 2023 it secured EBRD financing to expand its pan-Baltic operations, and its marketplace gross merchandise value grew to more than €265 million within five years of launch.
With its dominant online reach, large seller ecosystem and cross-border logistics, Pigu.lt is an attractive partner for food, beauty and household manufacturers seeking to reach consumers across Lithuania and the wider Baltic region.
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Romania
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Sezamo is a Romanian online-only supermarket, headquartered in Voluntari in the Bucharest metropolitan area, and operated by the Czech e-grocery group Rohlik. Launched in 2022, it brought a full-range "online hypermarket" model to Romania, promising same-day and next-morning delivery of fresh and everyday products ordered through its website and mobile app.
Rather than running physical stores, Sezamo fulfils orders from a large automated distribution centre serving Bucharest and its surrounding area, combining a wide grocery assortment with a technology-led logistics operation and a focus on freshness, delivery speed and convenience.
The platform offers tens of thousands of products across fresh fruit and vegetables, meat and fish, dairy, bakery, chilled and frozen foods, ambient grocery, drinks, and household and personal-care goods, alongside ready meals and premium and local specialities. It combines leading Romanian and international brands with its own private-label range.
Backed by Rohlik Group — one of Europe's leading online grocery businesses, active in the Czech Republic, Hungary, Germany, Austria and Romania — Sezamo benefits from shared technology, sourcing and operational expertise across the group's markets.
In 2024 Sezamo reported turnover of roughly €16 million as it continued to scale its Romanian operation. With its fast-growing customer base, broad online assortment and modern fulfilment capability, Sezamo is an attractive partner for food, beverage and household manufacturers seeking access to Romania's growing e-grocery channel.
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Serbia
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Gomex is a Serbian supermarket chain founded in 1997 and headquartered in Zrenjanin, built around an "everyday fresh," neighbourhood convenience-store concept. Over more than two decades it has grown from a local trader into one of the country's most dynamic domestic grocery retailers, and in 2022 a majority stake was acquired by the private-equity investor CEECAT Capital, supporting its continued expansion.
The company operates a large network of around 180 to 200 stores, with an average sales area of roughly 250 m², concentrated in central and eastern Serbia — particularly the Vojvodina region — while steadily expanding into new towns and cities across the country. It employs approximately 2,500 people.
Gomex stores carry a broad everyday assortment of close to 3,000 products, with a strong emphasis on fresh produce, in-store bakery, dairy, chilled and frozen foods, ambient grocery, drinks and household essentials. Larger stores offer extended fresh, bakery and prepared-food sections designed for daily top-up shopping.
The retailer complements leading Serbian and international brands with its own private-label range, giving shoppers value-focused alternatives across core categories, and it operates a loyalty programme to strengthen customer retention.
In 2024 Gomex generated revenue of around 23.4 billion Serbian dinars (roughly €200 million), reflecting continued double-digit growth in recent years. With its dense neighbourhood footprint, fresh-led format and strong presence in central and eastern Serbia, Gomex is an attractive partner for food, beverage and household manufacturers looking to reach Serbian shoppers through the convenience channel.
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Malta
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Smart Supermarket Ltd is one of Malta's largest standalone grocery retail complexes, located in the heart of Birkirkara and trading since 1981. It was founded by Carmelo Grech — who had earlier established the "Smart Shirt" textile factory in 1960 — with the supermarket beginning in a converted factory space and expanding over the decades by taking over neighbouring buildings.
Rather than operating as a multi-store chain, Smart built its position around a single large-format destination laid out over one floor, with ample parking and multiple access points, supported by strong assortment breadth and large-format shopping capacity that make it a well-known shopping destination on the island.
The store offers a full fresh-food and grocery range, with an in-house bakery, delicatessen counter, fishmonger, fresh vegetable counter and butcher, as well as a dedicated Naturali organic food shop. The wider Smart complex also hosts non-food outlets such as Mothercare and Matalan.
Smart was the first supermarket in Malta to offer online shopping, launching the service in 2001, with home delivery available on larger orders. It also runs a loyalty scheme rewarding shoppers with points, plus a Baby Club discount programme, and is estimated to generate annual revenue in the region of €30–35 million.
With its high-footfall single-site format, broad fresh and grocery offer and long-established local reputation, Smart Supermarket is an attractive listing partner for food, beverage and household manufacturers targeting the Maltese market.
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Bosnia and Herzegovina
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Binvest d.o.o. is an import and distribution company headquartered in Posušje, Bosnia and Herzegovina, established in 1995. Over nearly three decades of operation it has developed into one of the country's leading importers, distributors and sellers of premium alcoholic and non-alcoholic beverages.
The company is built around a wide sales and logistics network spanning around a dozen centres across Bosnia and Herzegovina, with facilities in cities such as Posušje, Mostar, Sarajevo, Tuzla, Doboj, Bihać, Široki Brijeg, Vitez, Bugojno, Tomislavgrad and Ljubuški. This geographic spread allows Binvest to reach retail, wholesale and hospitality customers throughout the domestic market.
Its product focus lies firmly in the beverage segment, covering premium spirits, wines, beers, soft drinks, waters and juices sourced from international and regional producers. Binvest positions itself as a partner that combines importation with full in-country distribution rather than simple resale.
The business employs more than 200 people and operates a distribution fleet of roughly 140 vehicles, supporting frequent deliveries and strong shelf availability. Reported turnover stands at approximately 49.9 million euros (2025), reflecting its scale within the Bosnian beverage trade.
With its established logistics footprint, experienced sales team and long-standing supplier relationships, Binvest is an attractive partner for beverage manufacturers seeking reliable importation and nationwide distribution in Bosnia and Herzegovina's beverage market.
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Bosnia and Herzegovina
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Đurić MBB d.o.o. is a Bosnian food retail and distribution company headquartered in the Doboj area of Republika Srpska, Bosnia and Herzegovina. Established as a family-owned business, it has grown over the years into one of the region's notable domestic grocery operators, combining its own retail store network with wholesale and distribution activities.
The company operates a chain of supermarkets and retail outlets across multiple cities and towns in Bosnia and Herzegovina, serving everyday shopping needs with a focus on accessibility, value and local service. Alongside its retail arm, Đurić MBB runs wholesale and distribution operations, supplying goods to other retailers and business customers.
Its assortment spans the full range of everyday grocery categories, including fresh produce, bakery, meat and dairy, chilled and frozen foods, ambient grocery, beverages and household essentials, blending international and regional brands with value-focused staples.
The business employs several hundred people across its retail and distribution network — with more than 500 staff in its sales operations — and reported turnover of around €58.7 million (roughly 115 million BAM) in 2025, reflecting its steady growth and established position in the local market.
With its combined retail and distribution model, regional store footprint and logistics capability, Đurić MBB is an attractive partner for food, beverage and household manufacturers seeking distribution across Bosnia and Herzegovina.
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Cyprus
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Foody is Cyprus's leading online food ordering and grocery delivery platform, founded in 2015 and headquartered in Latsia, Nicosia. In 2019 it was acquired by Delivery Hero, the Berlin-based global online food delivery group that operates across dozens of countries, giving Foody the backing of one of the sector's largest international players.
Rather than running its own retail outlets, Foody operates as a digital marketplace and logistics layer connecting consumers with a broad base of local businesses. Its platform brings together more than 2,300 partner restaurants and stores across all major cities in Cyprus, offering delivery and takeaway ordering through its website and mobile applications.
The platform's assortment spans prepared food from restaurants as well as groceries, supermarket products and other everyday goods, positioning Foody as an everyday convenience channel for Cypriot households. This mix of food service and retail delivery widens the range of manufacturers and suppliers whose products ultimately reach consumers through partner stores.
As part of the Delivery Hero network, Foody combines local market knowledge with international technology, operational standards and marketing resources. Its Nicosia team supports partner onboarding, order fulfilment and customer service across the country.
With its dominant online reach and large partner network, Foody is an attractive partner for food and beverage manufacturers seeking last-mile visibility and consumer access in Cyprus's fast-growing online delivery market.
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Estonia
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Ideaal Kosmeetika is a cosmetics and perfumery retail chain operated by Renalko Kaubandus OÜ, a company headquartered in Tallinn, Estonia, that has been active since 1998. Over more than two decades it has grown into one of Estonia's largest specialist retailers of perfumes, cosmetics and beauty products.
The chain trades through around 13 Ideaal Kosmeetika stores located in major shopping centres across Estonia, complemented by an online store at ideaalkosmeetika.ee. This combination of prime physical retail locations and e-commerce gives the company broad reach among Estonian beauty consumers.
Its product range concentrates on the beauty segment, spanning perfumes and fragrances, colour cosmetics, and skincare and personal-care products. Renalko Kaubandus operates in both retail and, to a smaller degree, wholesale, allowing it to serve consumers directly while also supplying certain products through other channels.
In terms of scale, the company generated turnover of roughly 5.9 million euros in 2023, growing on the prior year, and remained profitable, underlining the stability of its retail model within a competitive market.
With its network of well-located beauty stores, established online presence and focus on branded perfumery and cosmetics, Ideaal Kosmeetika is an attractive partner for beauty manufacturers seeking retail listings and consumer visibility in Estonia's cosmetics and fragrance market.
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Latvia
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Top! is a Latvian grocery and convenience store chain and the retail face of Iepirkumu grupa, a Latvian-owned procurement and buying group headquartered in Riga whose origins trace back to 2003. It is the largest locally owned store chain in Latvia and ranks among the three largest retail chains in the country.
The network operates under the top! and mini top! trademarks and comprises around 207 stores spread throughout Latvia, from cities to smaller towns and rural areas. These outlets are owned and run by a number of local Latvian companies that cooperate under the shared banner and purchasing structure.
Iepirkumu grupa unites multiple legal entities active across food and non-food retail, fuel stations, catering and logistics, giving the group scale and negotiating strength while keeping ownership in Latvian hands. Alongside the top! grocery banner, the group is associated with brands such as Virši and its toplogistic logistics operations.
The chain's product focus is everyday grocery and convenience retailing, covering food, drinks and household essentials, supported by centralised purchasing and distribution. Reported turnover rose by more than 12 percent in 2023, reflecting continued growth.
With its dense nationwide footprint, centralised buying and strong local positioning, Top! is an attractive partner for food and household manufacturers seeking wide retail distribution in Latvia's grocery market.
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Lithuania
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Šilas is a Lithuanian supermarket chain operated by UAB Eiginta, a company with Lithuanian capital based in Kaunas that has been active since 1992. Built up over three decades, it has become one of the leading regional grocery retailers in and around Lithuania's second-largest city.
The chain operates a network of roughly 28 stores, concentrated primarily in the city and district of Kaunas, with a presence extending into Vilnius. Its supermarkets serve local communities with everyday grocery shopping, positioning Šilas as a strong regional player rather than a nationwide chain.
Its assortment covers the full grocery range, including fresh food, packaged food, drinks and household essentials, aimed at daily and weekly family shopping. This broad food-and-drink focus makes the chain a relevant retail outlet for a wide spread of manufacturers.
To support its stores, UAB Eiginta invested in a dedicated logistics centre completed in 2019, strengthening its warehousing and supply capabilities. On the financial side, the company reported turnover in the region of 90 million euros (2023), reflecting steady growth from earlier years and confirming its solid standing in the Kaunas retail market.
With its established regional footprint, modern logistics base and loyal local customer base, Šilas is an attractive partner for food and beverage manufacturers seeking retail distribution in Lithuania's Kaunas region.
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Lithuania
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Reaton Food UAB is a Lithuanian food and delicatessen wholesaler and HoReCa distributor headquartered in Vilnius. The Reaton food and delicatessen operation dates back to 1993, with the Lithuanian company established in 2000, and over the years it has become a stable leader in the high-quality food wholesale sector across the Baltic states.
The company specialises in premium and delicatessen food products, offering around 11 product groups and more than 4,500 items sourced from close to 90 countries. This wide, internationally sourced assortment allows it to cover both everyday and speciality gastronomy needs for professional buyers.
Reaton serves a dual customer base. On one side it supplies supermarkets and retail chains across Lithuania, Latvia and Estonia; on the other it distributes to the hospitality trade, including restaurants, hotels and cafes, through a dedicated HoReCa channel. This positions the company as a key link between international food producers and Baltic retail and foodservice customers.
Operating from its Vilnius base, the company reported turnover of approximately 19.4 million euros in 2024, supported by a focused team and long-standing supplier relationships built over more than 25 years in the market.
With its premium product focus, pan-Baltic reach and combined retail and HoReCa distribution, Reaton Food UAB is an attractive partner for food manufacturers seeking wholesale and hospitality distribution in Lithuania and the wider Baltic market.
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Romania
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Aquila Part Prod Com S.A. is a leading Romanian fast-moving consumer goods (FMCG) distribution and logistics company, founded in 1994 and headquartered in Ploiești. Over more than 30 years it has grown into one of the largest integrated distribution and logistics operators for the FMCG market in Romania and the surrounding region, and it is listed on the Bucharest Stock Exchange.
The company combines product distribution with full logistics services, including national and secondary transport, warehousing, handling, order picking, reverse logistics, inventory and pallet management, labelling, packaging and co-packing. It operates an extensive network of more than 36 warehouses across the country, giving it nationwide coverage and rapid route-to-market for its partners.
Aquila distributes a broad FMCG portfolio spanning food, drinks and other everyday consumer goods, serving retail and trade customers throughout Romania on behalf of numerous producers. This positions the company as a central logistics and distribution backbone for suppliers seeking national reach.
In terms of scale, the group employs more than 2,500 people and reported turnover of around 611 million euros (2025), having recently become the leader of the Romanian FMCG distribution sector.
With its national warehouse network, integrated logistics capabilities and market-leading scale, Aquila is an attractive partner for food, beverage and FMCG manufacturers seeking nationwide distribution in Romania's fast-moving consumer goods market.
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Slovenia
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Merit-HP d.o.o. is a Slovenian import and distribution company specialising in food, beverages and fast-moving consumer goods. Headquartered in Ljubljana, the company has operated on the Slovenian market since 1993, building long-term relationships across the country's retail and hospitality sectors.
Its core activity is the import and distribution of food and non-food goods, representing a broad portfolio of international brands and bringing them to Slovenian buyers through established commercial channels.
Merit-HP supplies both the retail trade and the HoReCa channel, covering supermarkets, independent stores, and hotel, restaurant and catering customers throughout Slovenia. This dual focus gives partner brands access to both everyday grocery shelves and out-of-home consumption.
Beyond simple importing, the company provides a range of supporting services for the brands it represents, including logistics and warehousing, sales support, merchandising and retail channel development, alongside marketing and customer relationship management.
The company's stated priorities include expanding its product range, strengthening cooperation with retail networks and improving operational efficiency through modern distribution infrastructure, positioning it as a full-service route to market rather than a purely transactional wholesaler.
With more than three decades of experience and a nationwide reach, Merit-HP is an attractive partner for food and beverage manufacturers seeking reliable importation and distribution in Slovenia's retail and HoReCa market.
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Montenegro
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Plus d.o.o., historically associated with the Lamex trading operation, is a Montenegrin importer and distributor of fast-moving consumer goods. Headquartered in Podgorica, it is one of the country's leading distribution companies and is not a supermarket chain, instead supplying the retail and wholesale trade.
The company is active across several product categories, including food and healthy food products, drinks, cosmetics, personal care, home chemistry and household products, giving it a broad presence throughout the Montenegrin consumer goods market.
Plus is also the largest importer of cigarettes in Montenegro and acts as an exclusive importer and distributor for internationally recognised manufacturers of tobacco and tobacco products, complementing its FMCG operations.
As an exclusive importer, the company represents a portfolio of well-known international brands. Verified partners include San Benedetto in beverages and L'Oréal in cosmetics, among a wider range of food, drink and personal-care principals it brings to the Montenegrin market.
Through its importing, warehousing and distribution network, Plus provides brand owners with a route to reach retailers and other trade customers across Montenegro, backed by an established commercial and logistics organisation.
This combination of category breadth and market coverage makes Plus an attractive partner for food, beverage, beauty and household manufacturers seeking distribution in Montenegro's consumer goods market.
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Montenegro
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Mercator-CG is the Montenegrin retail operation historically linked to the Mercator Group, and it trades in Montenegro under the IDEA brand. IDEA is part of Croatia's Fortenova Group, one of the largest food and retail groups in the region, and the business is headquartered in Podgorica.
The company operates an extensive store network, with more than 180 stores spread across some 21 municipalities in Montenegro, making it one of the country's largest grocery retail chains by footprint and giving it a presence in both major urban centres and smaller towns.
Its stores cover the full grocery assortment expected of a modern supermarket operator, including fresh food, packaged and ambient groceries, beverages, household goods and personal care, serving everyday shopping needs nationwide across a range of store formats.
The Montenegrin business reported revenue of around 275 million euros in its most recent results, underlining its scale within the national market, even as profitability came under pressure during the period.
As part of the wider Fortenova and Mercator retail ecosystem, IDEA in Montenegro benefits from regional buying scale and established supply-chain infrastructure that spans multiple Southeast European markets, supporting consistent product availability.
With its dense national network and significant turnover, Mercator-CG's IDEA operation is an attractive partner for food, beverage, beauty and household manufacturers seeking broad retail distribution in Montenegro's grocery market.
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Super Viva is a discount supermarket chain operating in Kosovo, headquartered in Pristina. It has built its reputation on low prices and has been described by consumers as one of the cheapest supermarket operators in the market.
The company runs a national network of around 27 supermarkets spread across Kosovo, giving it a substantial physical footprint for a domestic discount retailer and steady coverage of the country's key shopping areas.
Its stores are located in towns and cities throughout the country, including Pristina, Fushe Kosove, Ferizaj, Suhareke, Prizren, Rahovec, Xerxe, Lipjan, Gjakove and Gjilan, covering many of Kosovo's main population centres and their surrounding areas.
As a discount grocery operator, Super Viva focuses on a broad everyday assortment of food, beverages, household goods and personal-care products offered at competitive prices, targeting value-conscious shoppers looking to stretch their household budgets.
The chain has continued to invest in its retail estate, including the development of large, modern supermarket formats intended to raise the standard of grocery shopping in the country and support further expansion of its network.
With its expanding national network and clear price-led positioning, Super Viva is an attractive partner for food, beverage, beauty and household manufacturers seeking wide-reaching retail distribution in Kosovo's grocery market.
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Romania
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Freshful by eMAG is an online-only supermarket operating in Romania, established in 2020 as a dedicated grocery brand within eMAG Retail, part of the wider eMAG e-commerce group. Headquartered in Bucharest, it is widely described as the first fully online hypermarket in Romania.
The company built its model around a purpose-built, automated warehouse and its own cold-storage infrastructure, enabling fast, scheduled home delivery across its service area. eMAG invested more than five million euros in technology, operations and cold storage to launch the service.
Freshful offers a broad grocery assortment covering fresh fruit and vegetables, meat and dairy, packaged food, beverages, frozen products, household goods and personal care, replicating the range of a large physical hypermarket in a digital format.
Fresh produce is a particular focus: the company reported delivering around 3.5 million kilograms of fruit and vegetables in 2024, a large share of it sourced from Romania. It operates a dedicated refrigerated delivery fleet to preserve the cold chain to customers' doors.
The business has scaled quickly, reaching roughly one in seven households in Bucharest during 2024 and reporting turnover of about 72 million euros for that year, reinforcing its position on Romania's online retail market.
This scale and logistics capability make Freshful an attractive partner for food and beverage manufacturers seeking a fast-growing online distribution channel in Romania's grocery market.
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Malta
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Greens Supermarket is a family-run Maltese grocery chain that has been trading for over 30 years, growing from a small family grocer into a modern multi-store retailer. The business is headquartered in Swieqi, Malta, and serves customers across both Malta and the island of Gozo.
The company operates under two complementary formats: larger full-service Greens supermarkets and smaller Little Greens convenience stores, giving it a presence in around seven locations across the two islands and covering both destination and neighbourhood shopping.
Its outlets include large-format stores, with the flagship supermarket extending over 4,000 square metres, alongside smaller neighbourhood Little Greens shops positioned for everyday and top-up shopping in busy residential and urban areas.
Greens carries a full grocery range covering fresh food, packaged groceries, beverages, household products and personal care, and complements retail with additional services such as an in-store cafeteria, bistro and pizzeria at its Swieqi location.
The retailer combines physical stores with e-commerce, offering online shopping with home delivery across Malta and Gozo as well as click-and-collect, all supported by a customer loyalty and rewards scheme that lets shoppers redeem points for vouchers.
With its established local reputation, multi-format network and online offering, Greens is an attractive partner for food, beverage, beauty and household manufacturers seeking retail distribution in Malta's grocery market.
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Elkos Group is one of the largest and most established business groups in Kosovo, headquartered in the industrial zone of Pristina. Founded in the 1990s, it has grown from a trading company into a diversified group active across FMCG distribution, modern retail and domestic manufacturing, and is a major private-sector employer in the country.
At the core of the group is one of Kosovo's leading distribution networks, supplying food, beverages, personal-care and household products from international and regional principals to retailers and businesses nationwide. Elkos operates its own retail arm through the ETC (Euro Trade Center) chain of hypermarkets and cash-and-carry centres — around 32 wholesale and retail locations — giving the group both a route to market and a direct retail presence.
The group also owns production and processing operations, including its own manufactured and private-label ranges, allowing it to combine distribution, retail and manufacturing under one organisation and strengthen its position across the value chain.
Elkos Group's assortment spans the full FMCG spectrum — fresh and ambient grocery, dairy, drinks, confectionery, personal care and household goods — served through modern logistics and warehousing infrastructure.
With its national distribution reach, ETC retail network and manufacturing capability, Elkos Group is an attractive partner for food, beverage, beauty and household manufacturers seeking strong distribution and retail listings across Kosovo.
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Interex is one of the leading modern grocery retail chains in Kosovo, operated by Proex sh.p.k. and headquartered in Pristina. Established in 2011, the company has grown rapidly over little more than a decade to become the second-largest food and FMCG retailer in the country by store network, building a strong presence in the capital and across the wider Pristina region.
The chain operates around 33 Interex-branded stores, ranging from neighbourhood supermarkets to larger hypermarket formats, with its flagship hypermarket located on Rr. Fehmi Lladrovci in Pristina. It employs an estimated 500 to 1,000 people, making it one of Kosovo's more significant private-sector retail employers.
Interex offers a full grocery assortment covering fresh produce, bakery, meat and dairy, chilled and frozen foods, ambient grocery, drinks, and household and personal-care products, combining international brands with local Kosovar products and value-focused everyday ranges.
The company has invested in modernising and expanding its operations, securing development financing (including EBRD-backed support) to roll out new stores, renovate existing outlets and build a modern central logistics centre to strengthen its supply chain and distribution.
With its expanding store network, growing market share and improved logistics infrastructure, Interex is an attractive partner for food, beverage and household manufacturers seeking strong distribution across Kosovo's fast-developing modern retail market.
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